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~isPartOf:"Asia Pacific journal of marketing and logistics"
~subject:"Multimedia"
~subject:"Online-Marketing"
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Asia Pacific journal of marketing and logistics
Medienwirtschaft : MW ; Perspektiven der digitalen Transformation
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Report / European Communication Council
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Schriften zur Medienwirtschaft und zum Medienmanagement
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Dienstleistung der Zukunft : Märkte, Unternehmen und Infrastrukturen im Wandel ; Ergebnisse der Tagung des BMBF vom 28. und 29. Juni 1995 in Berlin
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Gesellschaft - Moderation & Präsentation - Medientechnik
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Handbook of media economics ; volume 1
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The effect of consumer group breadth and depth on movie sales : the mediating effect of eWOM-to-viewing ratio
Lee, Jungwon
;
Lee, Yunhye
;
Park, Cheol
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
4
,
pp. 707-738
Persistent link: https://www.econbiz.de/10013163378
Saved in:
2
The ties that bind? : online musicians and their fans
Daellenbach, Kate
;
Kusel, Rachael
;
Rod, Michel
- In:
Asia Pacific journal of marketing and logistics
27
(
2015
)
2
,
pp. 168-190
Persistent link: https://www.econbiz.de/10010532604
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