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~isPartOf:"Asia Pacific journal of marketing and logistics"
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Consumer behaviour
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Emotion
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Heart rate variability
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Asia Pacific journal of marketing and logistics
SpringerLink / Bücher
18
Neuromarketing : Erkenntnisse der Hirnforschung für Markenführung, Werbung und Verkauf
16
Journal of consumer behaviour : an international research review
14
Springer eBook Collection
13
Wie Marken wirken : Impulse aus der Neuroökonomie für die Markenführung
10
Journal of business research : JBR
9
Analyzing the strategic role of neuromarketing and consumer neuroscience
7
Psychology & marketing
7
Journal of advertising research
6
Journal of retailing and consumer services
6
Journal of consumer behaviour
5
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
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Biometrics and neuroscience research in business and management : advances and applications
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Developing relationships, personalization, and data herald in marketing 5.0
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Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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Journal of marketing research : JMR
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Marketing mit allen Sinnen : Chancen der multisensualen Kundenkommunikation
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ERIM Ph. D. series research in management / Erasmus Institute of Management
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Faculty & research / Insead : working paper series
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Journal of economic psychology : research in economic psychology and behavioral economics
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Journal of marketing management : MM
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Marketing theory
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NeuroPsychoEconomics
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Organizational research methods : ORM
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Redmarka : revista de marketing aplicado
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Research
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The journal of brand management : an international journal
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The journal of product & brand management
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Angewandte Medienforschung : Schriftenreihe für die Kommunikationswissenschaft
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Cogent business & management
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Das Wirtschaftsstudium : wisu ; Zeitschrift für Ausbildung, Prüfung, Berufseinstieg und Fortbildung
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Dresden Discussion Paper Series in Economics
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Fontys Venlo - publication of applied sciences
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Ilmenauer Schriften zur Betriebswirtschaftslehre
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Innovatives Markenmanagement
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International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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International journal of technology marketing : IJTMkt
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Journal of business ethics : JOBE
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Emotional responses in online social interactions : the mediating role of flow
Herrando, Carolina
;
Jiménez Martínez, Julio
;
Martín …
- In:
Asia Pacific journal of marketing and logistics
35
(
2023
)
7
,
pp. 1599-1617
Persistent link: https://www.econbiz.de/10014315791
Saved in:
2
Neuropsychological responses of consumers to promotion strategies and the decision to buy sports products
Izadi, Behzad
;
Ghaedi, Ali
;
Ghasemian, Mohammadreza
- In:
Asia Pacific journal of marketing and logistics
34
(
2022
)
6
,
pp. 1203-1221
Persistent link: https://www.econbiz.de/10013391017
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