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~isPartOf:"Australasian marketing journal"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Psychology & marketing"
~language:"bul"
~language:"eng"
~person:"Darley, William K."
~person:"Gustafsson, Anders"
~person:"Kim, Jungkeun"
~person:"Kim, Kyung Hoon"
~person:"Spence, Charles"
~person:"Sung, Yongjun"
~source:"econis"
~subject:"Consumer behaviour"
~subject:"Online-Marketing"
~type_genre:"Article in journal"
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Consumer behaviour
Online-Marketing
Konsumentenverhalten
41
Beziehungsmarketing
16
Relationship marketing
16
Customer satisfaction
9
Kundenzufriedenheit
9
Brand image
8
Markenimage
8
Brand management
7
Markenführung
7
Marketing management
7
Marketingmanagement
7
Advertising effects
6
Coronavirus
6
Customer value
6
Dienstleistungsqualität
6
Innovation
6
Kundenwert
6
Service quality
6
Werbewirkung
6
Bibliometrics
5
Bibliometrie
5
Dienstleistung
5
Experiment
5
Fashion
5
Innovation management
5
Innovationsmanagement
5
Mode
5
Nachhaltigkeit
5
Services
5
Social Web
5
Social web
5
Sustainability
5
Advertising
4
Betriebliche Wertschöpfung
4
Brand
4
COVID-19
4
Corporate Social Responsibility
4
Corporate social responsibility
4
Dienstleistungssektor
4
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Undetermined
21
Free
6
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Article
41
Book / Working Paper
1
Type of publication (narrower categories)
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Article in journal
Aufsatz in Zeitschrift
42
Collection of articles of several authors
1
Conference paper
1
Konferenzbeitrag
1
Sammelwerk
1
Language
All
Bulgarian
English
Author
All
Darley, William K.
Gustafsson, Anders
Kim, Jungkeun
Kim, Kyung Hoon
Spence, Charles
Sung, Yongjun
Laroche, Michel
28
Ko, Eunju
24
Cleveland, Mark
17
Septianto, Felix
15
Valette-Florence, Pierre
15
Woodside, Arch G.
15
Diamantopoulos, Adamantios
14
Dwivedi, Yogesh Kumar
14
Filieri, Raffaele
14
Bartikowski, Boris
13
Richard, Marie-Odile
13
Teng, Lefa
12
Balaji, M. S.
11
Bigné Alcañiz, J. Enrique
11
Krishen, Anjala S.
11
Kukar-Kinney, Monika
11
Veloutsou, Cleopatra
11
Das, Gopal
10
Lim, Weng Marc
10
McLean, Graeme J.
10
Seo, Yuri
10
Shukla, Paurav
10
Yi, Youjae
10
Chebat, Jean-Charles
9
Flavián Blanco, Carlos
9
Grewal, Dhruv
9
Megehee, Carol M.
9
Merchant, Altaf
9
Paul, Justin
9
Romaniuk, Jenni
9
Wiedmann, Klaus-Peter
9
Beatty, Sharon E.
8
Choi, Jeonghye
8
Donthu, Naveen
8
Geuens, Maggie
8
Gonc̦alves, Helena Martins
8
Hollebeek, Linda D.
8
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Australasian marketing journal
Journal of business research : JBR
Psychology & marketing
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
13
Journal of retailing and consumer services
10
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
8
International journal of advertising : the review of marketing communications
7
Marketing letters : a journal of research in marketing
6
International journal of advertising : the quarterly review of marketing communications
4
The journal of brand management : an international journal
4
European journal of marketing
3
Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of hospitality management
2
Journal of global fashion marketing : JGfM
2
Journal of marketing communications
2
Journal of retailing
2
Journal of service research
2
Journal of travel and tourism marketing
2
Asia Pacific journal of marketing and logistics
1
Corporate reputation review : an international journal
1
European journal of marketing : EJM
1
Journal of advertising
1
Journal of advertising : official publication of the American Academy of Advertising
1
Journal of consumer behaviour
1
Journal of consumer behaviour : an international research review
1
Journal of consumer research : JCR ; an interdisciplinary journal
1
Journal of destination marketing & management
1
Journal of food products marketing
1
Journal of global marketing
1
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
1
Journal of hospitality marketing & management
1
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
1
Journal of international consumer marketing
1
Journal of promotion management : JPM
1
Journal of service management
1
Journal of service research : JSR
1
Journal of the Academy of Marketing Science
1
Journal of transnational management : the official journal of the International Management Development Association
1
Managing service quality : MSQ ; an international journal
1
Marketing intelligence & planning
1
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ECONIS (ZBW)
Showing
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42
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1
Emotional arousal in customer experience : a dynamic view
Caruelle, Delphine
;
Shams, Poja
;
Gustafsson, Anders
; …
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014535197
Saved in:
2
The impact of childhood environments on the sunk-cost fallacy
Jhang, Jihoon
;
Lee, Daniel Chaein
;
Park, Jooyoung
;
Lee, …
- In:
Psychology & marketing
40
(
2023
)
3
,
pp. 531-541
Persistent link: https://www.econbiz.de/10014290760
Saved in:
3
Metaverse marketing : how the metaverse will shape the future of consumer research and practice
Dwivedi, Yogesh Kumar
;
Hughes, David Laurie
;
Wang, Yichuan
- In:
Psychology & marketing
40
(
2023
)
4
,
pp. 750-776
Persistent link: https://www.econbiz.de/10014290859
Saved in:
4
Consumer lying behavior in service encounters
Snyder, Hannah
;
Witell, Lars
;
Gustafsson, Anders
; …
- In:
Journal of business research : JBR
141
(
2022
),
pp. 755-769
Persistent link: https://www.econbiz.de/10013168018
Saved in:
5
Consumer response to online behavioral advertising in a social media context : the role of perceived ad complicity
Ghanbarpour, Tohid
;
Sahabeh, Easa
;
Gustafsson, Anders
- In:
Psychology & marketing
39
(
2022
)
10
,
pp. 1853-1870
Persistent link: https://www.econbiz.de/10013465120
Saved in:
6
How do corporate social responsibility (CSR) and innovativeness increase financial gains? : a customer perspective analysis
Ghanbarpour, Tohid
;
Gustafsson, Anders
- In:
Journal of business research : JBR
140
(
2022
),
pp. 471-481
Persistent link: https://www.econbiz.de/10013040676
Saved in:
7
The impact of COVID-19 on consumer evaluation of authentic advertising messages
Park, Jooyoung
;
Kim, Jungkeun
;
Lee, Daniel C.
;
Kim, …
- In:
Psychology & marketing
39
(
2022
)
1
,
pp. 76-89
Persistent link: https://www.econbiz.de/10012796063
Saved in:
8
The impact of infectious disease threat on consumers' pattern-seeking in sequential choices
Park, Jooyoung
;
Kim, Jungkeun
;
Jhang, Jihoon
;
Lee, Jacob C.
- In:
Psychology & marketing
39
(
2022
)
2
,
pp. 370-389
Persistent link: https://www.econbiz.de/10012796110
Saved in:
9
The impact of socioeconomic status on preferences for sustainable luxury brands
Kim, Jungkeun
;
Park, Jooyoung
;
Septianto, Felix
- In:
Psychology & marketing
39
(
2022
)
8
,
pp. 1563-1578
Persistent link: https://www.econbiz.de/10013280167
Saved in:
10
"Looking sharp" : price typeface influences awareness of spending in mobile payment
Park, Jaewoo
;
Velasco, Carlos
;
Spence, Charles
- In:
Psychology & marketing
39
(
2022
)
6
,
pp. 1170-1189
Persistent link: https://www.econbiz.de/10013280072
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