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~isPartOf:"Beiträge zum Produkt-Marketing"
~isPartOf:"Europäische Hochschulschriften / 5"
~isPartOf:"Methods and tools for effective knowledge life-cycle-management"
~subject:"Consumer behaviour"
~subject:"Marke"
~subject:"Theorie"
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Search: subject_exact:"Product design"
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Consumer behaviour
Marke
Theorie
Produktgestaltung
74
Product design
51
Theory
33
Deutschland
19
Germany
17
Innovationsmanagement
13
Innovation management
12
Knowledge management
11
Wissensmanagement
11
Marketing management
9
Marketingmanagement
9
Marketing
6
Produktentwicklung
6
Produktmarketing
6
Innovation
5
Business organization
4
Erfolgsfaktor
4
Industriedesign
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Konsumentenverhalten
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Pharmaceutical industry
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Pharmaindustrie
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Project management
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Projektmanagement
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Qualitätsmanagement
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Standardisierung
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Unternehmensorganisation
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Design
3
Electronics industry
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Elektronikindustrie
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Industrie
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Internationales Marketing
3
Manufacturing industries
3
Perception
3
Produktmanagement
3
Selling
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Success factor
3
Verkauf
3
Wahrnehmung
3
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35
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33
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30
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24
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Non-commercial literature
9
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German
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Bergauer, Markus
2
Böhm, Bettina
2
Bünting, Frank
2
Dillmann, Lutz
2
Glück, Petra
2
Kotzbauer, Norbert
2
Mierzwa, Markus
2
Schwarting, Ulf
2
Welbers, Georg
2
Wendorf, Gabriele
2
Ernst, Olaf
1
Frey, Beatrix
1
Gladbach, Martina
1
Glanz, Axel
1
Häußler, Gerhard
1
Lehnhardt, Jana-Maria
1
Lutz, Anja
1
Malaka, Bernward
1
Meyer, Michael
1
Spies, Heinrich
1
Stark, Christian K.
1
Umminger, Peter
1
Vogelsang, Silke
1
Wöllenstein, Alexandra
1
Zeh, Nicolas
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Beiträge zum Produkt-Marketing
Europäische Hochschulschriften / 5
Methods and tools for effective knowledge life-cycle-management
International journal of production research
46
International journal of production economics
26
International journal of industrial organization
25
European journal of operational research : EJOR
22
Journal of business research : JBR
20
Product experience
19
The journal of industrial economics
19
International journal of product development : IJPD
18
Journal of retailing and consumer services
18
Psychology & marketing
17
Management science : journal of the Institute for Operations Research and the Management Sciences
15
Journal of consumer research : JCR ; an interdisciplinary bimonthly
12
The journal of product innovation management : an international publication of the Product Development & Management Association
12
CORE discussion paper : DP
10
Gabler Edition Wissenschaft
10
Journal of marketing
9
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
9
Journal of economics
8
Journal of marketing research : JMR
8
Research policy : policy, management and economic studies of science, technology and innovation
8
Economics letters
7
Journal of international consumer marketing
7
Journal of retailing
7
Production and operations management : an international journal of the Production and Operations Management Society
7
Discussion paper / Center for Economic Research, Tilburg University
6
European journal of marketing : EJM
6
International economic review
6
Journal of business economics : JBE
6
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
6
Journal of marketing communications
6
The Canadian journal of economics
6
The journal of brand management : an international journal
6
The journal of product & brand management
6
Volkswirtschaftliche Diskussionsbeiträge
6
IEEE transactions on engineering management : EM
5
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
5
International journal of retail & distribution management
5
Manufacturing & service operations management : M & SOM
5
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ECONIS (ZBW)
34
USB Cologne (EcoSocSci)
1
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Erfolgsfaktor Produktdesign
Zeh, Nicolas
-
2010
Persistent link: https://www.econbiz.de/10011645834
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2
Longlife : zur Umsetzung einer zeitvarianten Produktstrategie
Wöllenstein, Alexandra
-
2004
Persistent link: https://www.econbiz.de/10013432039
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3
Multimediale versus abstrakte Produktpräsentationsformen bei der adaptiven Conjoint-Analyse : ein empirischer Vergleich
Ernst, Olaf
-
2001
Persistent link: https://www.econbiz.de/10001539904
Saved in:
4
Der Einfluss der Kultur auf die Produktgestaltung
Vogelsang, Silke
-
1999
Persistent link: https://www.econbiz.de/10001460740
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5
Internationales Produkt-Design
Böhm, Bettina
-
1998
Persistent link: https://www.econbiz.de/10000976173
Saved in:
6
Internationales Produkt-Design
Böhm, Bettina
-
1998
Persistent link: https://www.econbiz.de/10012699486
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7
Plagiate im Produktdesign
Lutz, Anja
-
1997
Persistent link: https://www.econbiz.de/10000671312
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8
Outsourcing in der Produktentwicklung : eine transaktionskostentheoretische Betrachtung der zunehmenden Fremdvergabe pharmazeutischer Produktentwicklungsaufgaben in der BRD
Dillmann, Lutz
-
1996
Persistent link: https://www.econbiz.de/10000929654
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9
Zeichen als Mittel der Produktgestaltung
Welbers, Georg
-
1996
Persistent link: https://www.econbiz.de/10008729882
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10
Analyse und Generierung von Designprägnanzen : Designstile als Determinanten der marketingorientierten Produktgestaltung
Lehnhardt, Jana-Maria
-
1996
Persistent link: https://www.econbiz.de/10008729883
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