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~isPartOf:"Boston College working papers in economics"
~isPartOf:"Journal of retailing"
~isPartOf:"Marketing letters : a journal of research in marketing"
~subject:"Kundenbindungsprogramm"
~subject:"Supplier relationship management"
~subject:"Targeted coupons"
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Search: subject_exact:"Rebate"
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Kundenbindungsprogramm
Supplier relationship management
Targeted coupons
Rabatt
15
Rebate
15
Consumer behaviour
12
Konsumentenverhalten
12
Sales promotion
8
Verkaufsförderung
8
Theorie
7
Theory
7
Preismanagement
6
Pricing strategy
6
Loyalty program
5
Low-cost strategy
4
Niedrigpreisstrategie
4
Beziehungsmarketing
3
Einzelhandel
3
Einzelhandelspreis
3
Price promotion
3
Relationship marketing
3
Retail price
3
Retail trade
3
Discounting
2
Diskontierung
2
Lieferantenmanagement
2
Loyalty programs
2
Preisdifferenzierung
2
Price discrimination
2
Social discount rate
2
Soziale Diskontrate
2
USA
2
United States
2
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1
Beschaffung
1
Brand management
1
Buyer heterogeneity
1
Conditional discounts
1
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Aspara, Jaakko
1
Capizzani, Mario
1
Gabel, Sebastian
1
Genchev, Bogdan
1
González, Jorge
1
Guhl, Daniel
1
Hong, Zhao
1
Isojärvi, Jyrki
1
Liu, Huan
1
Lobschat, Lara
1
Mortimer, Julie Holland
1
Movarrei, Reza
1
Osuna, Ignacio
1
Sayman, Serdar
1
Su, Meng
1
Sun, Luping
1
Usman, Murat
1
Verhoef, Peter C.
1
Zheng, Xiaona
1
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Boston College working papers in economics
Journal of retailing
Marketing letters : a journal of research in marketing
International journal of production economics
8
Journal of retailing and consumer services
8
European journal of operational research : EJOR
7
NBER Working Paper
5
NBER working paper series
5
Production and operations management : an international journal of the Production and Operations Management Society
5
Transportation research / E : an international journal
5
Working paper / National Bureau of Economic Research, Inc.
5
International journal of production research
4
Management science : journal of the Institute for Operations Research and the Management Sciences
4
Journal of the Operational Research Society : OR
3
International journal of industrial organization
2
Journal of marketing
2
Journal of promotion management : JPM
2
Journal of revenue and pricing management
2
Marketing science
2
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
2
The Rand journal of economics
2
Advances in information systems and management science
1
American business law journal : the official publication of the American Business Law Association
1
American business review
1
Annals of tourism research : ATR ; a social sciences journal
1
Applied economics
1
Auswirkungen des GKV-WSG auf Versorgungsstruktur und Wettbewerbsordnung
1
BGPE discussion paper : Bavarian graduate program in economics
1
Behavioral operations management in social networks
1
Betriebs-Berater : BB
1
CARESS working paper
1
Computers & operations research : and their applications to problems of world concern ; an international journal
1
Das Wirtschaftsstudium : wisu ; Zeitschrift für Ausbildung, Prüfung, Berufseinstieg und Fortbildung
1
Die Supply Chain von morgen : Lieferfähigkeit im globalen Unternehmen ; digitaler Tagungsband zur 8. Paderborner Frühjahrstagung ; [29. März 2006]
1
Dienstleistungsmarketing : Impulse für Forschung und Management ; [Workshop Dienstleistungsmarketing im November 2003]
1
Discussion paper / Centre for Economic Policy Research
1
Discussion papers / Stanford Institute for Economic Policy Research
1
Economics and finance working paper series
1
European journal of marketing : EJM
1
Gabler Edition Wissenschaft / Marktorientiertes Management
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ECONIS (ZBW)
7
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1
Revisiting the paradox of whether retail buyers behave more like consumers or industrial purchasers : the case of price discounts
Isojärvi, Jyrki
;
Aspara, Jaakko
;
Movarrei, Reza
- In:
Marketing letters : a journal of research in marketing
33
(
2022
)
3
,
pp. 499-521
Persistent link: https://www.econbiz.de/10013454587
Saved in:
2
Comparing the effectiveness of rewards and individually targeted coupons in loyalty programs
Gabel, Sebastian
;
Guhl, Daniel
- In:
Journal of retailing
98
(
2022
)
3
,
pp. 395-411
Persistent link: https://www.econbiz.de/10013426722
Saved in:
3
The effect of permanent product discounts and order coupons on purchase incidence, purchase quantity, and spending
Liu, Huan
;
Lobschat, Lara
;
Verhoef, Peter C.
;
Hong, Zhao
- In:
Journal of retailing
97
(
2021
)
3
,
pp. 377-393
Persistent link: https://www.econbiz.de/10013256051
Saved in:
4
Empirical evidence on conditional pricing practices
Genchev, Bogdan
;
Mortimer, Julie Holland
-
2016
Persistent link: https://www.econbiz.de/10011514798
Saved in:
5
Which categories and brands to promote with targeted coupons to rewars and to develop customers in supermarkets
Osuna, Ignacio
;
González, Jorge
;
Capizzani, Mario
- In:
Journal of retailing
92
(
2016
)
2
,
pp. 236-251
Persistent link: https://www.econbiz.de/10011505039
Saved in:
6
Price discrimination through multi-level loyalty programs
Sayman, Serdar
;
Usman, Murat
- In:
Marketing letters : a journal of research in marketing
27
(
2016
)
4
,
pp. 687-697
Persistent link: https://www.econbiz.de/10011614538
Saved in:
7
Coupon trading and its impacts on consumer purchase and firm profits
Su, Meng
;
Zheng, Xiaona
;
Sun, Luping
- In:
Journal of retailing
90
(
2014
)
1
,
pp. 40-61
Persistent link: https://www.econbiz.de/10010359950
Saved in:
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