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~isPartOf:"British journal of management"
~isPartOf:"European journal of marketing : EJM"
~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~isPartOf:"Journal of Business Research"
~isPartOf:"Journal of international business studies : JIBS ; an official journal of the Academy of International Business"
~isPartOf:"Journal of international marketing"
~isPartOf:"Journal of strategic marketing"
~isPartOf:"Research paper series / Aston Business School Research Institute"
~isPartOf:"Schumpeter Discussion Papers"
~person:"Diamantopoulos, Adamantios"
~subject:"Decision under uncertainty"
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Decision under uncertainty
Consumer behaviour
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International marketing
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consumer ethnocentrism
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Diamantopoulos, Adamantios
Davvetas, Vasileios
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Liu, Lucy
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British journal of management
European journal of marketing : EJM
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Journal of Business Research
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
Journal of international marketing
Journal of strategic marketing
Research paper series / Aston Business School Research Institute
Schumpeter Discussion Papers
Journal of business research : JBR
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ECONIS (ZBW)
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Lit up or dimmed down? : why, when, and how regret anticipation affects consumers' use of the global brand halo
Davvetas, Vasileios
;
Diamantopoulos, Adamantios
;
Liu, Lucy
- In:
Journal of international marketing
28
(
2020
)
3
,
pp. 40-63
Persistent link: https://www.econbiz.de/10012308713
Saved in:
2
"Should I have bought the other one?" : experiencing regret in global versus local brand purchase decisions
Davvetas, Vasileios
;
Diamantopoulos, Adamantios
- In:
Journal of international marketing
26
(
2018
)
2
,
pp. 1-21
Persistent link: https://www.econbiz.de/10011879475
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