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~isPartOf:"Business & information systems engineering"
~isPartOf:"European journal of operational research : EJOR"
~person:"Kwapil, Claudia"
~person:"Skiera, Bernd"
~person:"Spann, Martin"
~subject:"Kosten"
~subject:"Preismanagement"
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Preismanagement
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Kwapil, Claudia
Skiera, Bernd
Spann, Martin
Chen, Jing
7
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5
Khouja, Moutaz
5
Martín Herrán, Guiomar
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Yu, Yugang
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Zaccour, Georges
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Business & information systems engineering
European journal of operational research : EJOR
ECB Working Paper
5
Interactive Marketing im Web 2.0+ : Konzepte und Anwendungen für ein erfolgreiches Marketingmanagement im Internet
4
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
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Pricing decisions in the euro area : how firms set prices and why
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Essays on the effects of brand names and prices on consumer behavior
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Improving decision making in real-time bidding
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Interfaces : the INFORMS journal on the practice of operations research
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Journal of marketing
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Journal of the European Economic Association
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ECONIS (ZBW)
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1
Monetizing online content: digital paywall design and configuration
Rußell, Robert
;
Berger, Benedikt
;
Stich, Lucas
;
Hess, …
- In:
Business & information systems engineering
62
(
2020
)
3
,
pp. 253-260
Persistent link: https://www.econbiz.de/10012242564
Saved in:
2
Why do consumers prefer static instead of dynamic pricing plans? : an empirical study for a better understanding of the low preferences for time-variant pricing plans
Schlereth, Christian
;
Skiera, Bernd
;
Schulz, Fabian
- In:
European journal of operational research : EJOR
269
(
2018
)
3
,
pp. 1165-1179
Persistent link: https://www.econbiz.de/10011866895
Saved in:
3
Optimization and analysis of the profitability of tariff structures with two-part tariffs
Schlereth, Christian
;
Stepanchuk, Tanja
;
Skiera, Bernd
- In:
European journal of operational research : EJOR
206
(
2010
)
3
,
pp. 691-701
Persistent link: https://www.econbiz.de/10003982046
Saved in:
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