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~subject:"Anti-piracy strategy"
~subject:"Brand management"
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Business horizons
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Globalization of services : some implications for theory and practice
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Grow East : Wachstumsstrategien in CEE ; von Beiersdorf bis Henkel, von Hipp bis Erste Bank
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Handbook of research on counterfeiting and illicit trade
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Brand protection across the enterprise : toward a total-business solution
Wilson, Jeremy M.
;
Grammich, Clifford A.
- In:
Business horizons
63
(
2020
)
3
,
pp. 363-376
Persistent link: https://www.econbiz.de/10012238290
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Corporate responses to online music piracy : strategic lessons for the challenge of additive manufacturing
Appleyard, Mathew
- In:
Business horizons
58
(
2015
)
1
,
pp. 69-76
Persistent link: https://www.econbiz.de/10010476149
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