//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Business horizons"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject:"User Generated Content"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Internet marketing
2
Online-Marketing
2
Social Web
2
Social media
2
Social web
2
User-generated content
2
Advertising
1
Advertising effects
1
Augmented reality
1
Big Data
1
Big data
1
Brand management
1
Branding
1
Business performance
1
Consumer behaviour
1
Consumer engagement
1
Critical mass
1
Customer integration
1
Data Mining
1
Data mining
1
Facebook
1
Firm performance
1
Interactive marketing
1
Konsumentenverhalten
1
Kundenintegration
1
Latent Dirichlet Allocation
1
Markenführung
1
Market research
1
Marktforschung
1
Mobile Marketing
1
Mobile marketing
1
Qualitative data
1
Social network
1
Social networks
1
Soziales Netzwerk
1
Topic modeling
1
Twitter
1
Unternehmenserfolg
1
User-Generated content
1
Virtual reality
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Conference paper
1
Konferenzbeitrag
1
Language
All
English
3
Author
All
Bendle, Neil T.
1
Paniagua, Jordi
1
Sapena, Juan
1
Scholz, Joachim
1
Smith, Andrew N.
1
Wang, Xin
1
Published in...
All
Business horizons
Information systems research : ISR
21
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
19
Management science : journal of the Institute for Operations Research and the Management Sciences
15
Tourism management : research, policies, practice
13
Journal of business research : JBR
12
Journal of marketing research
12
ZEW Discussion Papers
11
International journal of hospitality management
8
Journal of marketing
8
Journal of travel and tourism marketing
8
Marketing Science
8
International journal of contemporary hospitality management
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Journal of electronic commerce research : JECR
7
Journal of hospitality marketing & management
7
Journal of management information systems : JMIS
7
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
7
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
6
ZEW discussion papers
6
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
5
Journal of marketing communications
5
Journal of retailing and consumer services
5
MPRA Paper
5
Technological forecasting & social change : an international journal
5
CESifo Working Paper
4
CESifo working papers
4
Industrial marketing management : the international journal for industrial and high-tech firms
4
International journal of advertising : the review of marketing communications
4
International journal of technology marketing : IJTMkt
4
Internet Policy Review
4
Journal of destination marketing & management
4
Journal of promotion management : innovations in planning and applied research
4
The journal of product & brand management
4
Business Horizons
3
Cogent business & management
3
DIW Economic Bulletin
3
DIW Wochenbericht
3
International journal of advertising : the quarterly review of marketing communications
3
International journal of consumer studies
3
more ...
less ...
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Augmented reality : designing immersive experiences that maximize consumer engagement
Scholz, Joachim
;
Smith, Andrew N.
- In:
Business horizons
59
(
2016
)
2
,
pp. 149-161
Persistent link: https://www.econbiz.de/10011451873
Saved in:
2
Uncovering the message from the mess of big data
Bendle, Neil T.
;
Wang, Xin
- In:
Business horizons
59
(
2016
)
1
,
pp. 115-124
Persistent link: https://www.econbiz.de/10011422876
Saved in:
3
Business performance and social media : love or hate?
Paniagua, Jordi
;
Sapena, Juan
- In:
Business horizons
57
(
2014
)
6
,
pp. 719-728
Persistent link: https://www.econbiz.de/10010433300
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->