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~isPartOf:"Business strategy and the environment"
~isPartOf:"European management journal"
~isPartOf:"Foreign trade review : quarterly journal of Indian Institute of Foreign Trade"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"Journal of retailing"
~isPartOf:"The journal of consumer marketing"
~language:"eng"
~language:"spa"
~person:"Beatty, Sharon E."
~person:"Diamantopoulos, Adamantios"
~person:"Gustafsson, Anders"
~person:"Laroche, Michel"
~person:"Malik, Ashish"
~person:"Paul, Justin"
~person:"Pereira, Vijay"
~person:"Roy, Sanjit"
~person:"Sharma, Piyush"
~person:"Vrontis, Demetris"
~subject:"Brand"
~subject:"Consumer behaviour"
~subject:"Digitization"
~subject:"Indien"
~subject:"Internationales Marketing"
~subject:"Service quality"
~subject:"Systematic literature review"
~type:"article"
~type_genre:"Article in journal"
~type_genre:"Sammelwerk"
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Brand
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Konsumentenverhalten
90
Bibliometrics
31
Bibliometrie
31
Innovation
26
Brand image
24
Markenimage
24
Relationship marketing
23
Beziehungsmarketing
22
Brand management
22
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22
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21
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21
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19
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Marketingmanagement
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12
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10
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10
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Aufsatz in Zeitschrift
136
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4
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1
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1
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Beatty, Sharon E.
Diamantopoulos, Adamantios
Gustafsson, Anders
Laroche, Michel
Malik, Ashish
Paul, Justin
Pereira, Vijay
Roy, Sanjit
Sharma, Piyush
Vrontis, Demetris
Ko, Eunju
24
Grewal, Dhruv
20
Cleveland, Mark
16
Chebat, Jean-Charles
14
Kukar-Kinney, Monika
13
Richard, Marie-Odile
13
Roggeveen, Anne L.
13
Valette-Florence, Pierre
13
Bartikowski, Boris
12
Parida, Vinit
12
Seo, Yuri
12
Teng, Lefa
12
Balaji, M. S.
11
Filieri, Raffaele
11
Oghazi, Pejvak
11
Septianto, Felix
11
Walsh, Gianfranco
11
Dhir, Amandeep
10
Dwivedi, Yogesh Kumar
10
Gupta, Suraksha
10
Mattila, Anna S.
10
Oppewal, Harmen
10
Veloutsou, Cleopatra
10
Verhoef, Peter C.
10
Debroy, Bibek
9
Lunardo, Renaud
9
Mariani, Marcello M.
9
Melewar, T. C.
9
Merchant, Altaf
9
Nordfält, Jens
9
Shukla, Paurav
9
Behl, Abhishek
8
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Business strategy and the environment
European management journal
Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
Journal of business research : JBR
Journal of retailing
The journal of consumer marketing
Journal of retailing and consumer services
28
The journal of services marketing
17
Journal of international marketing
15
International marketing review
14
Technological forecasting & social change : an international journal
10
International journal of consumer studies
7
Journal of strategic marketing
7
Marketing intelligence & planning
7
Psychology & marketing
7
European journal of marketing : EJM
6
British journal of management
5
Journal of promotion management : JPM
5
Journal of service management
5
Journal of service research : JSR
5
Global business & economics review
4
International journal of Indian culture and business management
4
Journal for global business advancement : JGBA
4
Journal of international business studies : JIBS ; an official journal of the Academy of International Business
4
Journal of international consumer marketing
4
Journal of marketing management : JMM ; journal of the Academy of Marketing
4
Journal of marketing theory and practice
4
Journal of the Academy of Marketing Science
4
Journal of transnational management : the official journal of the International Management Development Association
4
Industrial marketing management : the international journal for industrial and high-tech firms
3
International business review : the official journal of the European International Business Academy
3
International journal of hospitality management
3
International journal of human resource management
3
International journal of market research
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of international management
3
Journal of marketing communications
3
Journal of service research
3
The journal of product & brand management
3
The service industries journal
3
Asia Pacific business review
2
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ECONIS (ZBW)
136
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1
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10
of
136
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date (oldest first)
1
Emotional arousal in customer experience : a dynamic view
Caruelle, Delphine
;
Shams, Poja
;
Gustafsson, Anders
; …
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014535197
Saved in:
2
Foreign market entry modes of family firms : a review and research agenda
Jain, Apoorva
;
Thukral, Sonal
;
Paul, Justin
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014546972
Saved in:
3
The clock is tickin-Or is it? : customer satisfaction response to waiting shorter vs. longer than expected during a service encounter
Caruelle, Delphine
;
Lervik-Olsen, Line
;
Gustafsson, Anders
- In:
Journal of retailing
99
(
2023
)
2
,
pp. 247-264
Persistent link: https://www.econbiz.de/10014321982
Saved in:
4
Customer engagement with digitalized interactive platforms in retailing
Roy, Sanjit
;
Gaganpreet Singh
;
Sadeque, Saalem
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014303995
Saved in:
5
Digital entrepreneurship research : a systematic review
Paul, Justin
;
Alhassan, Ibrahim
;
Binsaif, Nasser
; …
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-19
Persistent link: https://www.econbiz.de/10013534228
Saved in:
6
Disentangling sustainability and resiliency factors in buyer-supplier relationships : a state-of-the-art review
Maleki, Hossein
;
Aghazadeh, Hashem
;
Amoozad Mahdiraji, …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014304131
Saved in:
7
Employee silence in an organizational context : a review and research agenda
Dehkharghani, Leila Lotfi
;
Paul, Justin
;
Maharati, Yaghoob
- In:
European management journal
41
(
2023
)
6
,
pp. 1072-1085
Persistent link: https://www.econbiz.de/10014485446
Saved in:
8
Factors affecting green purchase behavior : a systematic literature review
Sharma, Kavita
;
Aswal, Chandni
;
Paul, Justin
- In:
Business strategy and the environment
32
(
2023
)
4
,
pp. 2078-2092
Persistent link: https://www.econbiz.de/10014328869
Saved in:
9
How customer incivility affects service-sector employees : a systematic literature review and a bibliometric analysis
Chaudhuri, Ranjan
;
Apoorva, Apoorva
;
Vrontis, Demetris
; …
- In:
Journal of business research : JBR
164
(
2023
),
pp. 1-18
Persistent link: https://www.econbiz.de/10014304089
Saved in:
10
Investigating the revised international marketing strategies during COVID-19 based on resources and capabilities of the firms : a mixed method approach
Behl, Abhishek
;
Jayawardena, Nirma Sadamali
;
Nigam, Achint
- In:
Journal of business research : JBR
158
(
2023
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014281062
Saved in:
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