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~isPartOf:"Cases on branding strategies and product development : successes and pitfalls"
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Brand management
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India
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Indien
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Markenführung
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Brand
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Cosmetics
2
Kosmetik
2
Markenartikel
2
Consumer goods
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Consumer goods marketing
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Consumer motivation
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Dairy industry
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Dienstleistung
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Dienstleistungsqualität
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Frauen
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Kaira District Cooperative Milk Producers Union
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Kaufentscheidung
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Konsumgütermarketing
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Marketing management
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Marketingmanagement
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Pune
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Qualitätsmanagement
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Semiotics
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Krishnan, Archana
1
Padma, R.
1
Sharma, Anupam
1
Sharma, Pawan Kumar
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Srivastava, Mukta
1
Sudarśan, Sudio
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Cases on branding strategies and product development : successes and pitfalls
Finance India : the quarterly journal of Indian Institute of Finance
932
The Indian journal of labour economics : a quarterly journal of Indian Society of Labour Economics
890
The Indian economic journal
882
Working Papers / eSocialSciences
866
Economic developments in India : quarterly update : analysis, reports, policy documents
738
The Indian journal of economics
596
Artha vijñāna : journal of the Gokhale Institute of Politics and Economics
496
MPRA Paper
493
Working paper
488
The Asian economic review : journal of the Indian Institute of Economics
476
World development : the multi-disciplinary international journal devoted to the study and promotion of world development
458
Global business review
409
Policy research working paper : WPS
382
International journal of Indian culture and business management
375
NBER working paper series
347
Discussion paper series / IZA
320
Indian journal of agricultural economics
317
Journal of Indian School of Political Economy : a journal devoted to the study of Indian economy, polity, and society
298
Working paper / National Bureau of Economic Research, Inc.
297
Working papers / National Institute of Public Finance and Policy
297
Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
294
IZA Discussion Papers
291
Working paper / Indian Institute of Management, Ahmedabad
286
NBER Working Paper
272
Occasional papers / Reserve Bank of India
265
Working paper / Institute for Social and Economic Change
255
Journal of development economics
245
Vision : the journal of business perspective
242
World Bank Policy Research Working Paper
233
Journal of quantitative economics : official journal of the Indian Econometric Society
228
SpringerLink / Bücher
227
Praj̄nȧn : journal of social and management sciences
225
Indian economic review : biannual journal of the Delhi School of Economics, University of Delhi
218
IIM Bangalore Research Paper
217
IZA Discussion Paper
217
Indian journal of economics & business : IJEB
209
World Bank E-Library Archive
199
Anvesak : journal of the Sardar Patel Institute of Economic and Social Research
188
Paradigm : the journal of Institute of Management Technology
188
South Asian journal of management : SAJM
187
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Semiotics of brand building : case of the Muthoot Group
Sudarśan, Sudio
- In:
Cases on branding strategies and product development : …
,
(pp. 298-326)
.
2015
Persistent link: https://www.econbiz.de/10010504632
Saved in:
2
A case study on pitfalls in branding of Boroline
Padma, R.
;
Sharma, Pawan Kumar
- In:
Cases on branding strategies and product development : …
,
(pp. 239-253)
.
2015
Persistent link: https://www.econbiz.de/10010504638
Saved in:
3
Factors influencing the buying behavior of female consumers with reference to top three brands of make-up cosmetics in Pune City
Srivastava, Mukta
- In:
Cases on branding strategies and product development : …
,
(pp. 194-238)
.
2015
Persistent link: https://www.econbiz.de/10010504639
Saved in:
4
Service branding through quality practices in public and private telecommunication organization
Krishnan, Archana
- In:
Cases on branding strategies and product development : …
,
(pp. 79-102)
.
2015
Persistent link: https://www.econbiz.de/10010504648
Saved in:
5
Branding and brand management : case of Amul
Sharma, Anupam
- In:
Cases on branding strategies and product development : …
,
(pp. 47-78)
.
2015
Persistent link: https://www.econbiz.de/10010504695
Saved in:
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