//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Cogent business & management"
~isPartOf:"International journal of research in marketing : IJRM ; official journal of the European Marketing Academy"
~isPartOf:"Psychology & marketing"
~language:"bul"
~language:"deu"
~language:"eng"
~language:"fin"
~language:"msa"
~person:"Neslin, Scott A."
~subject:"Consumer behaviour"
~subject:"Einzelhandel"
~subject:"Internet marketing"
~subject:"SME"
~subject:"Theory"
~type_genre:"Article in journal"
~type_genre:"Handbook"
~type_genre:"Konferenzbeitrag"
~type_genre:"Textbook"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search:
Narrow search
Delete all filters
| 18 applied filters
Year of publication
From:
To:
Subject
All
Consumer behaviour
Einzelhandel
Internet marketing
SME
Theory
Konsumentenverhalten
5
Beziehungsmarketing
4
Relationship marketing
4
Retail trade
3
Distribution channel
2
Vertriebsweg
2
Attitude towards store
1
Catalog shopping
1
Channels
1
Cluster analysis
1
Clusteranalyse
1
Conditional rebates
1
Consumer utility model
1
Corporate Social Responsibility
1
Corporate social responsibility
1
Corporate social responsibility (CSR)
1
Customer engagement
1
Customer integration
1
Customer relationship management
1
Customer shopping journey
1
Decision under uncertainty
1
Dimensions of CSR
1
Distance
1
Distance selling
1
Distanzhandel
1
E-commerce
1
Electronic Commerce
1
Entscheidung unter Unsicherheit
1
Erwartungsnutzen
1
Estimation
1
Expected utility
1
Internet
1
Kundenintegration
1
Latent class modeling
1
Loyalty
1
Market segmentation
1
Marktsegmentierung
1
Mobile Anwendung
1
more ...
less ...
Online availability
All
Undetermined
2
Type of publication
All
Article
5
Type of publication (narrower categories)
All
Article in journal
Handbook
Konferenzbeitrag
Textbook
Aufsatz in Zeitschrift
5
Language
All
Bulgarian
German
English
Finnish
Malay (macrolanguage)
Author
All
Neslin, Scott A.
Warlop, Luk
11
Gijsbrechts, Els
10
Woodside, Arch G.
10
Yi, Youjae
10
Dekimpe, Marnik G.
9
Chan, Eugene Y.
8
Verhoef, Peter C.
7
Bagozzi, Richard P.
6
Hollebeek, Linda D.
6
Lehmann, Donald R.
6
Muller, Eitan
6
Pauwels, Koen
6
Sauer, Nicola E.
6
Skiera, Bernd
6
Amoah, John
5
Bigné Alcañiz, J. Enrique
5
Bijmolt, Tammo H. A.
5
Clement, Michel
5
Das, Gopal
5
De Angelis, Matteo
5
Eisend, Martin
5
Goldenberg, Jacob
5
Grewal, Dhruv
5
Homburg, Christian
5
Kamakura, Wagner A.
5
Libai, Barak
5
Lim, Weng Marc
5
Natter, Martin
5
Septianto, Felix
5
Spence, Charles
5
Sprott, David E.
5
Van Dat Tran
5
Ding Hooi Ting
4
Egala, Sulemana Bankuoru
4
Geuens, Maggie
4
Gonc̦alves, Helena Martins
4
Heitmann, Mark
4
Hennig-Thurau, Thorsten
4
Herrmann, Andreas
4
more ...
less ...
Published in...
All
Cogent business & management
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
Psychology & marketing
Journal of retailing
5
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
4
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
2
Journal of marketing
2
Journal of marketing research : JMR
2
MSI reports : working paper series
2
Foundations and trends in marketing : FTMKT
1
Marketing letters : a journal of research in marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
5
Showing
1
-
5
of
5
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Engaging the unengaged customer : the value of a retailer mobile app
Heerde, Harald J. van
;
Dinner, Isaac M.
;
Neslin, Scott A.
- In:
International journal of research in marketing : IJRM ; …
36
(
2019
)
3
,
pp. 420-438
Persistent link: https://www.econbiz.de/10012134263
Saved in:
2
Multichannel customer segmentation : does the after-sales channel matter? ; a replication and extension
De Keyser, Arne
;
Schepers, Jeroen
;
Konuş, Umut
- In:
International journal of research in marketing : IJRM ; …
32
(
2015
)
4
,
pp. 453-456
Persistent link: https://www.econbiz.de/10011428974
Saved in:
3
Consumer response to uncertain promotions : an empirical analysis of conditional rebates
Ailawadi, Kusum L.
;
Gedenk, Karen
;
Langer, Tobias
;
Ma, Yu
; …
- In:
International journal of research in marketing : IJRM ; …
31
(
2014
)
1
,
pp. 94-106
Persistent link: https://www.econbiz.de/10010370699
Saved in:
4
Does retailer CSR enhance behavioral loyalty? : a case for benefit segmentation
Ailawadi, Kusum L.
;
Neslin, Scott A.
;
Luan, Y. Jackie
; …
- In:
International journal of research in marketing : IJRM ; …
31
(
2014
)
2
,
pp. 156-167
Persistent link: https://www.econbiz.de/10010400710
Saved in:
5
The effect of search channel elimination on purchase incidence, order size and channel choice
Konuş, Umut
;
Neslin, Scott A.
;
Verhoef, Peter C.
- In:
International journal of research in marketing : IJRM ; …
31
(
2014
)
1
,
pp. 49-64
Persistent link: https://www.econbiz.de/10010370707
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->