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~isPartOf:"Cowles Foundation discussion paper"
~isPartOf:"Discussion paper series / School of Economics and Finance, the University of Hong Kong"
~type_genre:"Konferenzschrift"
~type_genre:"Non-commercial literature"
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Arbeitspapier ... aus dem Forschungsprojekt Marketing und ökonomische Theorie / Johann-Wolfgang-Goethe-Universität Frankfurt am Main, Fachbereich Wirtschaftswissenschaften, Lehrstuhl für Betriebswirtschaftslehre, insbesondere Marketing
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Do sympathy biases induce charitable giving? : the persuasive effects of advertising content
Sudhir, K.
;
Roy, Subroto
;
Cherian, Mathew
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2014
Persistent link: https://www.econbiz.de/10010257327
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The effect of direct-to-physician advertising on prescribing decision under quality uncertainty : a structural modeling approach
Ching, Andrew
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2003
Persistent link: https://www.econbiz.de/10001809316
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