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~isPartOf:"Customer-centric marketing strategies : tools for building organizational performance"
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Customer-centric marketing strategies : tools for building organizational performance
BSE working paper : working papers
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Entrepreneurial challenges in the 21st century : creating stakeholder value co-creation
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European economic review : EER
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Handbook of research on consumerism in business and marketing : concepts and practices
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IZA Discussion Paper
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International Journal of Finance & Economics
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International journal of innovation and technology management
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Janeway Institute working paper series
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Journal of food products marketing
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Journal of international food & agribusiness marketing
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Labour economics : official journal of the European Association of Labour Economists
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Customer centric marketing strategies : the importance and measurement of customer satisfaction ; offline vs. online
Serpico, Elsa
;
Aquilani, Barbara
;
Ruggieri, Alessandro
; …
- In:
Customer-centric marketing strategies : tools for …
,
(pp. 315-357)
.
2013
Persistent link: https://www.econbiz.de/10009668195
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