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~isPartOf:"Delivering value in turbulent times : AMA Summer Educators' Conference 2011 ; AMA educators' proceedings Volume 22 ; San Francisco, California, USA, 5 - 7 August 2011"
~subject:"China"
~subject:"Consumer behaviour"
~type_genre:"Aufsatz im Buch"
~type_genre:"Hochschulschrift"
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China
Consumer behaviour
Konsumentenverhalten
12
Brand management
7
Markenführung
7
USA
6
United States
6
Beziehungsmarketing
4
Brand image
4
Markenimage
4
Relationship marketing
4
Theorie
4
Theory
4
Dienstleistungsqualität
2
Emotion
2
Service quality
2
Arbeitsgruppe
1
Arbeitsleistung
1
Bank
1
Bankenkrise
1
Banking crisis
1
Beschwerdemanagement
1
Brand loyalty
1
Cognition
1
Communication
1
Complaint management
1
Confidence
1
Contract
1
Corporate Social Responsibility
1
Corporate reputation
1
Corporate social responsibility
1
Creativity
1
Customer retention
1
Customer satisfaction
1
Dienstleistungssektor
1
Einzelhandel
1
Fertigungsprogramm
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1
Finanzkrise
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13
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Aufsatz im Buch
Hochschulschrift
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13
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English
13
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Achabal, Dale D.
1
Akturan, Ulun
1
Bridson, Kerrie
1
Celuch, Kevin G.
1
Dou, Wenyu
1
Du, Jiangang
1
Evans, Jody
1
Fan, Xiucheng
1
Feng, Tianjun
1
Fong, Veronica Hoi In
1
Frels, Judy K.
1
Hanspal, Savita
1
Huang, Yu Ying
1
Kapitskaia, Olga
1
Liu, Dong
1
MacIntyre, Shelby H.
1
Miller, Christopher M.
1
Pirc, Mitja
1
Rentschler, Ruth
1
Robinson, Nadine M.
1
Ross, Spencer M.
1
Schaffner, Dorothea
1
Smith, Stephen A.
1
Stutz, Nadine
1
Walz, Anna M.
1
Wang, Guocai
1
Wen, Na
1
Wong, IpKin Anthony
1
Wu, Jintao
1
Yao, Qin
1
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Delivering value in turbulent times : AMA Summer Educators' Conference 2011 ; AMA educators' proceedings Volume 22 ; San Francisco, California, USA, 5 - 7 August 2011
Chinas unbeendeter Buergerkrieg : im Spannungsfeld Peking-Taiwan-USA 1949 - 1980
11
Transformative consumer research for personal and collective well-being
11
The political economy of Sino-American relations : a Greater China perspective
8
China policy for the next decade : report of the Atlantic Council's Committee on China Policy
7
China-United States trade : inextricably intertwined?
6
Marketing in the socially-networked world : challenges of emerging, stagnant & resurgent markets ; AMA Summer Educators' Conference 2012 ; AMA educators' proceedings Volume 23 ; Chicago, Illinois, USA, 17 - 19 August 2012
6
Trade war : the clash of economic systems endangering global prosperity
6
Dissertation Series CentER
5
Gender, culture, and consumer behavior
5
Labelling strategies in environmental policy
5
SpringerLink / Bücher
5
World trade issues
5
Conflict management and intercultural communication : the art of intercultural harmony
4
Contemporary research in e-branding
4
Currencies and globalization
4
Economics and foreign investment in China
4
Research
4
The future of consumerism
4
Comparative entrepreneurship initiatives : studies in China, Japan and the USA
3
Die aktuelle Währungsunordnung : Analysen und Reformvorschläge
3
Economic openess in modernizing China
3
Europäische Hochschulschriften / 5
3
Foreign trade, investment and the law in the People's Republic of China
3
Global supply chain quality management : product recalls and their impact
3
Managing the China challenge : global perspectives
3
Multisensory packaging : designing new product experiences
3
Perspectives on development in mainland China
3
PhD series / Copenhagen Business School
3
Strategies for Chinese Enterprises Going Global
3
Strong brands, strong relationships
3
The impact of culture
3
The outlook for US-China relations following the 1997 - 1998 summits : Chinese and American perspectives on security, trade, and cultural exchange
3
After fifty : how the baby boom will redefine the mature market ; travel & leisure, fast food, apparel/retail, technology, health, financial services
2
After sixty : marketing to baby boomers reaching their big transition years
2
Applied economics, business and development
2
Berichte aus der Volkswirtschaft
2
Business horizons
2
China : economic, political and social issues
2
China : the next twenty-years of reform and development
2
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ECONIS (ZBW)
13
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1
In search of the gift of feedback : the moderating role of trust on retailer-customer communication
Celuch, Kevin G.
;
Robinson, Nadine M.
;
Walz, Anna M.
- In:
Delivering value in turbulent times : AMA Summer …
,
(pp. 494-501)
.
2012
Persistent link: https://www.econbiz.de/10010191476
Saved in:
2
ISO guidance on social responsibility toward consumers : implications for marketers
Hanspal, Savita
- In:
Delivering value in turbulent times : AMA Summer …
,
(pp. 109-116)
.
2012
Persistent link: https://www.econbiz.de/10010191496
Saved in:
3
The roles of formal contract, guanxi and boundary spanner's learning in alliance innovation :evidence from China
Liu, Dong
;
Wang, Guocai
- In:
Delivering value in turbulent times : AMA Summer …
,
(pp. 536-544)
.
2012
Persistent link: https://www.econbiz.de/10010191475
Saved in:
4
The effects of group emotional contagion and deindividuation on complaint intentions in group service failure
Du, Jiangang
;
Fan, Xiucheng
;
Feng, Tianjun
- In:
Delivering value in turbulent times : AMA Summer …
,
(pp. 468-477)
.
2012
Persistent link: https://www.econbiz.de/10010191478
Saved in:
5
Manifestations of brand orientation in museums : an exploratory study
Evans, Jody
;
Bridson, Kerrie
;
Rentschler, Ruth
- In:
Delivering value in turbulent times : AMA Summer …
,
(pp. 435-442)
.
2012
Persistent link: https://www.econbiz.de/10010191479
Saved in:
6
The impact of perceived brand risk on perceived value : a multidimensional approach
Akturan, Ulun
- In:
Delivering value in turbulent times : AMA Summer …
,
(pp. 377-386)
.
2012
Persistent link: https://www.econbiz.de/10010191483
Saved in:
7
The influence of brand experience and congruity on the evaluation of different types of co-branding strategies : an analysis in the context of tourism brands
Stutz, Nadine
;
Schaffner, Dorothea
- In:
Delivering value in turbulent times : AMA Summer …
,
(pp. 363-370)
.
2012
Persistent link: https://www.econbiz.de/10010191484
Saved in:
8
Does making consumers creative improve brand evaluations? : exploring the roles of consumer creativity in online marketing communications
Dou, Wenyu
;
Wu, Jintao
;
Yao, Qin
;
Wen, Na
- In:
Delivering value in turbulent times : AMA Summer …
,
(pp. 338-344)
.
2012
Persistent link: https://www.econbiz.de/10010191486
Saved in:
9
Optimizing retail assortments when customers "satisfice"
Smith, Stephen A.
;
MacIntyre, Shelby H.
;
Achabal, Dale D.
; …
- In:
Delivering value in turbulent times : AMA Summer …
,
(pp. 317-325)
.
2012
Persistent link: https://www.econbiz.de/10010191487
Saved in:
10
Exploring consumer behaviors in China : the moderating role of social conformity
Wong, IpKin Anthony
;
Huang, Yu Ying
;
Fong, Veronica Hoi In
- In:
Delivering value in turbulent times : AMA Summer …
,
(pp. 246-248)
.
2012
Persistent link: https://www.econbiz.de/10010191489
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