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~isPartOf:"Direct marketing : an international journal"
~subject:"Business-to-business marketing"
~subject:"Social web"
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Direct marketing : an international journal
Industrial marketing management : the international journal for industrial and high-tech firms
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Journal of business research : JBR
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The journal of business & industrial marketing
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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Creating and managing superior customer value
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Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
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Journal of research in interactive marketing : interactive marketing and computer-mediated communication
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Arts marketing : an international journal ; AM
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Athens journal of business & economics : AJBE
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Australasian marketing journal : AMJ ; official journal of the Australia-New Zealand Marketing Academy (ANZMAC)
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De Gruyter Oldenbourg eBook-Paket Lehrbücher Wirtschaftswissenschaften
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How consumers value online personalization : a longitudinal experiment
Pechpeyrou, Pauline de
- In:
Direct marketing : an international journal
3
(
2009
)
1
,
pp. 35-51
Persistent link: https://www.econbiz.de/10003936430
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