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~isPartOf:"Diskussionspapiere der Europa-Universität Viadrina Frankfurt (Oder), Fakultät Wirtschaftswissenschaften"
~isPartOf:"Forschung, Konferenzen, Verlag, Messen"
~isPartOf:"Gabler Edition Wissenschaft / Forschungsgruppe Konsum und Verhalten"
~isPartOf:"International journal of retail and distribution management"
~person:"Meißner, Lasse"
~person:"Vigolo, Vania"
~subject:"Deutschland"
~subject:"Food retailing"
~subject:"Goal congruence"
~subject:"Lebensmitteleinzelhandel"
~subject:"Relationship marketing"
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Food retailing
Goal congruence
Lebensmitteleinzelhandel
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Retail trade
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Store design
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Customer engagement
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Customer experience management
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In-store
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In-store technology
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Location-based retail apps
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Meißner, Lasse
Vigolo, Vania
Acquatella, François
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Baun, Dorothea
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Bonfanti, Angelo
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Kyriakou, Marina
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Diskussionspapiere der Europa-Universität Viadrina Frankfurt (Oder), Fakultät Wirtschaftswissenschaften
Forschung, Konferenzen, Verlag, Messen
Gabler Edition Wissenschaft / Forschungsgruppe Konsum und Verhalten
International journal of retail and distribution management
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All
ECONIS (ZBW)
2
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Creating memorable shopping experiences to meet phygital customers' needs : evidence from sporting goods stores
Bonfanti, Angelo
;
Vigolo, Vania
;
Vannucci, Virginia
; …
- In:
International journal of retail and distribution management
51
(
2023
)
13
,
pp. 81-100
Persistent link: https://www.econbiz.de/10014484188
Saved in:
2
Acceptance of in-store apps : factors that influence the intention to adopt location-based retail apps : insights from Germany
Schrage, Rabea
;
Meißner, Lasse
;
Schütte, Reinhard
; …
- In:
International journal of retail and distribution management
50
(
2022
)
6
,
pp. 760-777
Persistent link: https://www.econbiz.de/10013398120
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