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~isPartOf:"Economics of innovation and new technology"
~isPartOf:"International journal of innovation management"
~isPartOf:"Journal of business research : JBR"
~language:"eng"
~language:"spa"
~subject:"Consumer behaviour"
~subject:"Fashion"
~subject:"Indien"
~subject:"Innovation"
~subject:"KMU"
~type_genre:"Article in journal"
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Consumer behaviour
Fashion
Indien
Innovation
KMU
Konsumentenverhalten
1,998
Innovation management
1,236
Innovationsmanagement
1,235
Firm performance
864
Unternehmenserfolg
864
Relationship marketing
662
Beziehungsmarketing
660
Brand management
609
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609
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579
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576
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525
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Marketingmanagement
346
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334
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Laroche, Michel
27
Ko, Eunju
24
Huarng, Kun-Huang
19
Kraus, Sascha
17
Sharma, Piyush
17
Bouncken, Ricarda B.
16
Cleveland, Mark
16
Brem, Alexander
14
Diamantopoulos, Adamantios
14
Parida, Vinit
14
Valette-Florence, Pierre
14
Oghazi, Pejvak
13
Pereira, Vijay
13
Bartikowski, Boris
12
Dwivedi, Yogesh Kumar
12
Teng, Lefa
12
Adomako, Samuel
11
Filieri, Raffaele
11
Gupta, Suraksha
11
Malik, Ashish
11
Richard, Marie-Odile
11
Septianto, Felix
11
Vrontis, Demetris
11
Balaji, M. S.
10
Heidenreich, Sven
10
Kohtamäki, Marko
10
Link, Albert N.
10
Paul, Justin
10
Seo, Yuri
10
Shukla, Paurav
10
Spieth, Patrick
10
Tidd, Joseph
10
Chebat, Jean-Charles
9
Gustafsson, Anders
9
Hultman, Magnus
9
Hurmelinna-Laukkanen, Pia
9
Kim, Kyung Hoon
9
Kukar-Kinney, Monika
9
Le Bas, Christian
9
Merchant, Altaf
9
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La Londe Conference in Marketing Communications and Consumer Behavior <40, 2013, La Londe-les-Maures>
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Economics of innovation and new technology
International journal of innovation management
Journal of business research : JBR
Journal of retailing and consumer services
1,980
Technological forecasting & social change : an international journal
1,625
Research policy : policy, management and economic studies of science, technology and innovation
1,296
Finance India : the quarterly journal of Indian Institute of Finance
948
The Indian journal of labour economics : a quarterly journal of Indian Society of Labour Economics
897
The Indian economic journal
884
International journal of hospitality management
829
International journal of consumer studies
772
Economic developments in India : quarterly update : analysis, reports, policy documents
752
Small business economics : an entrepreneurship journal
726
Technovation : the international journal of technological innovation, entrepreneurship and technology management
688
Psychology & marketing
670
Technology analysis & strategic management
659
The Indian journal of economics
619
Journal of consumer research : JCR ; an interdisciplinary bimonthly
588
World development : the multi-disciplinary international journal devoted to the study and promotion of world development
588
Industrial marketing management : the international journal for industrial and high-tech firms
565
Cogent business & management
545
Management science : journal of the Institute for Operations Research and the Management Sciences
532
Global business review
528
Artha vijñāna : journal of the Gokhale Institute of Politics and Economics
499
The Asian economic review : journal of the Indian Institute of Economics
498
Applied economics
487
Journal of open innovation : technology, market, and complexity
472
International journal of technology management : IJTM
455
Asia Pacific journal of marketing and logistics
435
International journal of entrepreneurship and small business
426
Journal of business ethics : JOBE
425
International journal of Indian culture and business management
417
The journal of product & brand management
410
European journal of marketing : EJM
390
Journal of fashion marketing and management
386
The journal of brand management : an international journal
383
International journal of business and globalisation : IJBG
377
Industry and innovation
376
Tourism management : research, policies, practice
370
Journal of marketing research : JMR
359
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ECONIS (ZBW)
4,095
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1
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10
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4,095
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1
Acquiescence or Redemption : CEO's early-life experience of environmental pollution and corporate green innovation
Tang, Linjia
;
Guo, Yingying
;
Zha, Jianfeng
;
Zheng, Weiwei
- In:
Journal of business research : JBR
173
(
2024
),
pp. 1-22
Persistent link: https://www.econbiz.de/10014547890
Saved in:
2
Activist brand perception : conceptualization, scale development and validation
Saracevic, Selma
;
Schlegelmilch, Bodo B.
- In:
Journal of business research : JBR
180
(
2024
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014556454
Saved in:
3
"Aha! I knew that voice sounded familiar!" : recognizing a non-identified voice-over endorser increases ad enjoyment via moments of insight
Hall, Matthew J.
;
Carlson, Les
;
Gentry, James W.
- In:
Journal of business research : JBR
174
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014548001
Saved in:
4
Alliance management capability and SMEs' international expansion : the role of innovation pathways
Al-Tabbaa, Omar
;
Zahoor, Nadia
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014536193
Saved in:
5
Artificial intelligence and adaptive response to market changes : a strategy to enhance firm performance and innovation
Sullivan, Yulia
;
Wamba, Samuel Fosso
- In:
Journal of business research : JBR
174
(
2024
),
pp. 1-18
Persistent link: https://www.econbiz.de/10014548072
Saved in:
6
Artificial intelligence and consumer behavior : from predictive to generative AI
Hermann, Erik
;
Puntoni, Stefano
- In:
Journal of business research : JBR
180
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014556470
Saved in:
7
The authentic virtual influencer : authenticity manifestations in the metaverse
Koles, Bernadett
;
Audrezet, Alice
;
Moulard, Julie Guidry
; …
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-20
Persistent link: https://www.econbiz.de/10014534995
Saved in:
8
Automated social presence in AI : avoiding consumer psychological tensions to improve service value
Flavián Blanco, Carlos
;
Belk, Russell W.
;
Belanche, Daniel
- In:
Journal of business research : JBR
175
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014549581
Saved in:
9
Beyond information availability : specifying the dimensions of consumer perceived brand transparency
Sansome, Kate
;
Wilkie, Dean C. H.
;
Conduit, Jodie
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014535967
Saved in:
10
Big business returns on B Corp? : growing with green & lean as any label is a good label
Valdimar Sigurdsson
;
Larsen, Nils Magne
;
Folwarczny, Michał
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014535964
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