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~isPartOf:"Economics of innovation and new technology"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"The Indian journal of economics"
~language:"eng"
~language:"spa"
~subject:"Consumer behaviour"
~subject:"Fashion"
~subject:"Indien"
~subject:"Innovation management"
~subject:"Innovation"
~type_genre:"Article in journal"
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Consumer behaviour
Fashion
Indien
Innovation management
Innovation
Konsumentenverhalten
1,988
Theory
818
Theorie
815
Firm performance
744
Unternehmenserfolg
744
India
694
Innovationsmanagement
671
Relationship marketing
649
Beziehungsmarketing
647
Brand management
603
Markenführung
603
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489
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489
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485
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485
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466
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466
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456
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419
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Marketingmanagement
330
Bibliometrics
323
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323
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323
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319
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318
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4,014
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1
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Laroche, Michel
27
Ko, Eunju
24
Huarng, Kun-Huang
20
Cleveland, Mark
16
Sharma, Piyush
16
Bhat, K. Sham
14
Bouncken, Ricarda B.
14
Diamantopoulos, Adamantios
14
Parida, Vinit
14
Pereira, Vijay
14
Valette-Florence, Pierre
14
Bartikowski, Boris
12
Dwivedi, Yogesh Kumar
12
Teng, Lefa
12
Filieri, Raffaele
11
Gupta, Suraksha
11
Richard, Marie-Odile
11
Septianto, Felix
11
Vrontis, Demetris
11
Balaji, M. S.
10
Malik, Ashish
10
Oghazi, Pejvak
10
Paul, Justin
10
Seo, Yuri
10
Shukla, Paurav
10
Chebat, Jean-Charles
9
Gustafsson, Anders
9
Kim, Kyung Hoon
9
Kraus, Sascha
9
Kukar-Kinney, Monika
9
Merchant, Altaf
9
Veloutsou, Cleopatra
9
Beatty, Sharon E.
8
Choi, Jeonghye
8
Foroudi, Pantea
8
Hall, Bronwyn H.
8
Johnston, Wesley J.
8
Kohtamäki, Marko
8
Link, Albert N.
8
Lööf, Hans
8
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La Londe Conference in Marketing Communications and Consumer Behavior <40, 2013, La Londe-les-Maures>
1
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Economics of innovation and new technology
Journal of business research : JBR
The Indian journal of economics
Journal of retailing and consumer services
1,972
Technological forecasting & social change : an international journal
1,733
Research policy : policy, management and economic studies of science, technology and innovation
1,368
Finance India : the quarterly journal of Indian Institute of Finance
939
The Indian journal of labour economics : a quarterly journal of Indian Society of Labour Economics
892
The Indian economic journal
882
International journal of hospitality management
798
International journal of consumer studies
772
Technovation : the international journal of technological innovation, entrepreneurship and technology management
751
Economic developments in India : quarterly update : analysis, reports, policy documents
744
Technology analysis & strategic management
737
International journal of innovation management
735
Psychology & marketing
670
International journal of technology management : IJTM
634
Journal of consumer research : JCR ; an interdisciplinary bimonthly
588
Journal of open innovation : technology, market, and complexity
568
Industrial marketing management : the international journal for industrial and high-tech firms
561
Management science : journal of the Institute for Operations Research and the Management Sciences
551
World development : the multi-disciplinary international journal devoted to the study and promotion of world development
516
Global business review
507
Artha vijñāna : journal of the Gokhale Institute of Politics and Economics
497
The Asian economic review : journal of the Indian Institute of Economics
481
Cogent business & management
440
Applied economics
429
Asia Pacific journal of marketing and logistics
426
International journal of Indian culture and business management
411
The journal of product & brand management
410
Industry and innovation
398
European journal of marketing : EJM
383
IEEE transactions on engineering management : EM
382
Journal of fashion marketing and management
377
The journal of brand management : an international journal
374
Journal of business ethics : JOBE
366
Journal of marketing research : JMR
362
Tourism management : research, policies, practice
358
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
349
Journal of the Academy of Marketing Science
348
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ECONIS (ZBW)
4,014
Showing
1
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10
of
4,014
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date (newest first)
date (oldest first)
1
Acquiescence or Redemption : CEO's early-life experience of environmental pollution and corporate green innovation
Tang, Linjia
;
Guo, Yingying
;
Zha, Jianfeng
;
Zheng, Weiwei
- In:
Journal of business research : JBR
173
(
2024
),
pp. 1-22
Persistent link: https://www.econbiz.de/10014547890
Saved in:
2
Activist brand perception : conceptualization, scale development and validation
Saracevic, Selma
;
Schlegelmilch, Bodo B.
- In:
Journal of business research : JBR
180
(
2024
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014556454
Saved in:
3
"Aha! I knew that voice sounded familiar!" : recognizing a non-identified voice-over endorser increases ad enjoyment via moments of insight
Hall, Matthew J.
;
Carlson, Les
;
Gentry, James W.
- In:
Journal of business research : JBR
174
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014548001
Saved in:
4
Alliance management capability and SMEs' international expansion : the role of innovation pathways
Al-Tabbaa, Omar
;
Zahoor, Nadia
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-16
Persistent link: https://www.econbiz.de/10014536193
Saved in:
5
Artificial intelligence and adaptive response to market changes : a strategy to enhance firm performance and innovation
Sullivan, Yulia
;
Wamba, Samuel Fosso
- In:
Journal of business research : JBR
174
(
2024
),
pp. 1-18
Persistent link: https://www.econbiz.de/10014548072
Saved in:
6
Artificial intelligence and consumer behavior : from predictive to generative AI
Hermann, Erik
;
Puntoni, Stefano
- In:
Journal of business research : JBR
180
(
2024
),
pp. 1-11
Persistent link: https://www.econbiz.de/10014556470
Saved in:
7
The authentic virtual influencer : authenticity manifestations in the metaverse
Koles, Bernadett
;
Audrezet, Alice
;
Moulard, Julie Guidry
; …
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-20
Persistent link: https://www.econbiz.de/10014534995
Saved in:
8
Automated social presence in AI : avoiding consumer psychological tensions to improve service value
Flavián Blanco, Carlos
;
Belk, Russell W.
;
Belanche, Daniel
- In:
Journal of business research : JBR
175
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014549581
Saved in:
9
Beyond information availability : specifying the dimensions of consumer perceived brand transparency
Sansome, Kate
;
Wilkie, Dean C. H.
;
Conduit, Jodie
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014535967
Saved in:
10
Big business returns on B Corp? : growing with green & lean as any label is a good label
Valdimar Sigurdsson
;
Larsen, Nils Magne
;
Folwarczny, Michał
- In:
Journal of business research : JBR
170
(
2024
),
pp. 1-12
Persistent link: https://www.econbiz.de/10014535964
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