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~isPartOf:"Electronic commerce research"
~isPartOf:"Journal of business research : JBR"
~person:"Bala, Pradip Kumar"
~subject:"Electronic Commerce"
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Electronic Commerce
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Bala, Pradip Kumar
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Exploring the drivers of customers' brand attitudes of online travel agency services : a text-mining based approach
Ray, Arghya
;
Bala, Pradip Kumar
;
Rana, Nripendra P.
- In:
Journal of business research : JBR
128
(
2021
),
pp. 391-404
Persistent link: https://www.econbiz.de/10012494465
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