//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Electronic commerce research"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Relationship marketing"
Narrow search
Delete all filters
| 1 applied filter
Year of publication
From:
To:
Subject
All
Beziehungsmarketing
28
Relationship marketing
28
Consumer behaviour
16
Konsumentenverhalten
16
Online retailing
15
Online-Handel
15
E-commerce
14
Electronic Commerce
14
Social Web
8
Social web
8
Internet marketing
7
Online-Marketing
7
Customer satisfaction
6
Kundenzufriedenheit
6
Confidence
5
Customer integration
5
Dienstleistungsqualität
5
Kundenintegration
5
Service quality
5
Vertrauen
5
Website
4
Brand management
3
Customer engagement
3
Customer value
3
Data Mining
3
Data mining
3
Einzelhandel
3
Internet
3
Kundenwert
3
Lieferantenmanagement
3
Markenführung
3
Personalisierung
3
Personalization
3
Retail trade
3
Supplier relationship management
3
B2C e-commerce
2
Bank
2
Betriebliche Wertschöpfung
2
Big data
2
Brand image
2
more ...
less ...
Online availability
All
Undetermined
18
Free
3
Type of publication
All
Article
28
Type of publication (narrower categories)
All
Article in journal
28
Aufsatz in Zeitschrift
28
Language
All
English
28
Author
All
Martinez, Luis F.
2
Aham-Anyanwu, Nnanyelugo
1
Akhyani, Fatemeh
1
Ameen, Nisreen
1
Barrutia, José M.
1
Birjandi, Alireza Komeili
1
Brengman, Malaika
1
Calefato, Fabio
1
Chan, Felix Tung Sun
1
Chen, Anran
1
Chen, Runyu
1
Cheng, Xusen
1
Cui, Xuebin
1
Darzentas, Jenny S.
1
Dey, Bidit
1
Du, Juan
1
Echebarria, Carmen
1
Fischer, Thomas
1
Gaganpreet Singh
1
Gandolfo, Alessandro
1
Gu, Yu
1
Guo, Haiyan
1
Hartmann, Michael
1
Hatton, Corey
1
Hoang, Duc
1
Hu, Fengying
1
Hu, Xiangpei
1
Jang, Jae Hun
1
Jiang, Tao
1
Jin, Fei
1
Jin, Huixia
1
Jing, Nan
1
Jung, Woo-Jin
1
Karimov, Farhod P.
1
Ke, Dan
1
Kim, Hee-Woong
1
Kim, Jongsung
1
Kim, Sam Won
1
Klein, Katharina
1
Koch, Christian
1
more ...
less ...
Published in...
All
Electronic commerce research
Journal of business research : JBR
649
Journal of retailing and consumer services
583
Industrial marketing management : the international journal for industrial and high-tech firms
406
International journal of hospitality management
280
SpringerLink / Bücher
259
The journal of services marketing
225
The journal of business & industrial marketing
195
The service industries journal
185
Journal of strategic marketing
170
Journal of the Academy of Marketing Science
165
International journal of electronic customer relationship management : IJECRM
140
Journal of marketing
124
International journal of contemporary hospitality management
120
Journal of travel and tourism marketing
118
Journal of service research : JSR
117
Journal of hospitality marketing & management
116
The journal of product & brand management
111
Tourism management : research, policies, practice
108
Asia Pacific journal of marketing and logistics
107
The journal of brand management : an international journal
107
Journal of service management
106
Journal of retailing
104
Cogent business & management
102
Gabler Edition Wissenschaft
102
Psychology & marketing
101
Journal of relationship marketing : innovations & enhancements for customer service, relations & satisfaction
100
Marketing intelligence & planning
99
European journal of marketing : EJM
95
Services marketing quarterly
92
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
86
The international journal of bank marketing : IJBM
85
Journal of marketing management : MM
82
Service business
80
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
78
The international review of retail, distribution and consumer research
73
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
72
Journal of financial services marketing : JFSM
70
Business horizons
69
Springer eBook Collection / Business and Economics
69
International journal of retail & distribution management
68
more ...
less ...
Source
All
ECONIS (ZBW)
28
Showing
1
-
10
of
28
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Customers' motives to co-create in smart services interactions
Roy, Sanjit
;
Gaganpreet Singh
;
Hatton, Corey
;
Dey, Bidit
; …
- In:
Electronic commerce research
23
(
2023
)
3
,
pp. 1367-1400
Persistent link: https://www.econbiz.de/10014383015
Saved in:
2
Importance of the perceived quality of touchpoints for customer journey analysis : evidence from the B2B sector
Koch, Christian
;
Hartmann, Michael
- In:
Electronic commerce research
23
(
2023
)
3
,
pp. 1515-1538
Persistent link: https://www.econbiz.de/10014383044
Saved in:
3
Impact of content characteristics and emotion on behavioral engagement in social media : literature review and research agenda
Schreiner, Melanie
;
Fischer, Thomas
;
Riedl, René
- In:
Electronic commerce research
21
(
2021
)
2
,
pp. 329-345
Persistent link: https://www.econbiz.de/10012588015
Saved in:
4
Online customer engagement in the post-pandemic scenario : a hybrid thematic analysis of the luxury fashion industry
Hoang, Duc
;
Kousi, Sofia
;
Martinez, Luis F.
- In:
Electronic commerce research
23
(
2023
)
3
,
pp. 1401-1428
Persistent link: https://www.econbiz.de/10014383026
Saved in:
5
Configuring managerial factors to enhance omnichannel experience and customer engagement behaviors for a solid loyalty loop
Suh, Taewon
;
Lee, Sang Bong
- In:
Electronic commerce research
23
(
2023
)
3
,
pp. 1591-1619
Persistent link: https://www.econbiz.de/10014383098
Saved in:
6
Unraveling mobile internet behavior through customer segmentation : a latent class analysis
Cui, Xuebin
;
Jin, Fei
- In:
Electronic commerce research
23
(
2023
)
4
,
pp. 2379-2398
Persistent link: https://www.econbiz.de/10014418170
Saved in:
7
Information services and omnichannel retailing strategy choices of e-commerce platforms with supplier competition
Hu, Fengying
;
Zhou, Zhenglong
- In:
Electronic commerce research
23
(
2023
)
4
,
pp. 2647-2689
Persistent link: https://www.econbiz.de/10014418187
Saved in:
8
The impact of anthropomorphism on customer satisfaction in chatbot commerce : an experimental study in the food sector
Klein, Katharina
;
Martinez, Luis F.
- In:
Electronic commerce research
23
(
2023
)
4
,
pp. 2789-2825
Persistent link: https://www.econbiz.de/10014418214
Saved in:
9
New approach based on proximity/remoteness measurement for customer classification
Akhyani, Fatemeh
;
Birjandi, Alireza Komeili
;
Sheikh, Reza
; …
- In:
Electronic commerce research
22
(
2022
)
2
,
pp. 267-298
Persistent link: https://www.econbiz.de/10013263019
Saved in:
10
Scenario based e-commerce recommendation algorithm based on customer interest in Internet of things environment
Wu, Xiao-qiang
;
Zhang, Lei
;
Tian, Song-ling
;
Wu, Lan
- In:
Electronic commerce research
21
(
2021
)
3
,
pp. 689-705
Persistent link: https://www.econbiz.de/10012698205
Saved in:
1
2
3
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->