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~isPartOf:"Electronic markets : the international journal on networked business"
~subject:"Viral marketing"
~type_genre:"Accompanied by computer file"
~type_genre:"Aufsatz in Zeitschrift"
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Viral marketing
E-commerce
75
Electronic Commerce
75
Online retailing
26
Online-Handel
26
Consumer behaviour
12
Konsumentenverhalten
12
Beziehungsmarketing
11
Relationship marketing
11
Internet
10
Internet marketing
8
Online-Marketing
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Social Web
7
Social web
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China
6
Customer satisfaction
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Kundenzufriedenheit
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Bibliometrics
5
Bibliometrie
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Business model
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Confidence
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Digital platform
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Digitale Plattform
5
Geschäftsmodell
5
Personalisierung
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Personalization
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Vertrauen
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Big Data
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Big data
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Data Mining
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Data mining
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Data protection
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Datenschutz
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Digitalisierung
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Digitization
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Lieferantenmanagement
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Accompanied by computer file
Aufsatz in Zeitschrift
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Kunst, Katrine
1
Vatrapu, Ravi
1
Wan, Yun
1
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Electronic markets : the international journal on networked business
Journal of business research : JBR
16
Journal of management information systems : JMIS
15
Information systems research : ISR
14
Journal of retailing and consumer services
14
International journal of electronic marketing and retailing : IJEMR
10
International journal of hospitality management
10
Electronic commerce research
9
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
9
International journal of internet marketing and advertising : IJIMA
6
Journal of electronic commerce in organizations : the international journal of electronic commerce in modern organizations ; an official publication of the Information Resources Management Association
6
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
6
Journal of internet commerce
6
Journal of travel and tourism marketing
6
Journal of electronic commerce research : JECR
5
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
5
Management information systems : mis quarterly
5
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
5
Tourism management : research, policies, practice
5
Electronic commerce research and applications
4
Global business review
4
Industrial marketing management : the international journal for industrial and high-tech firms
4
International journal of business information systems : IJBIS
4
International journal of consumer studies
4
International journal of electronic commerce : IJEC
4
Internet policy review : journal on internet regulation
4
Technological forecasting & social change : an international journal
4
Business horizons
3
Electronic markets : EM ; the international journal of electronic commerce and business media
3
Frontiers of business research in China : selected publications from Chinese universities
3
International journal of contemporary hospitality management
3
International journal of production economics
3
Journal of marketing communications
3
Journal of marketing research
3
Journal of marketing research : JMR
3
Pakistan journal of commerce and social sciences
3
Psychology & marketing
3
Tourism management perspectives : TMP
3
Administrative Sciences : open access journal
2
Asia-Pacific journal of business administration
2
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ECONIS (ZBW)
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Understanding electronic word of behavior : conceptualizationof the observable digital traces of consumers' behaviors
Kunst, Katrine
;
Vatrapu, Ravi
- In:
Electronic markets : the international journal on …
29
(
2019
)
3
,
pp. 323-336
Persistent link: https://www.econbiz.de/10012121023
Saved in:
2
The Matthew effect in social commerce : the case of online review helpfulness
Wan, Yun
- In:
Electronic markets : the international journal on …
25
(
2015
)
4
,
pp. 313-324
Persistent link: https://www.econbiz.de/10011553067
Saved in:
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