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Marktforschung
4
Versuchsmarkt
4
Produkt
1
Test
1
USA
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Article
4
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4
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Greenhalgh, C.
1
Hardin, D. K.
1
Hardin, David K.
1
Hoeger, Armin
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Esomar congress
Proceedings of the ... National Conference of the American Marketing Association
2
Betriebswirtschaftslehre mittelständischer Unternehmen : wissenschaftliche Tagung des Verbandes der Hochschullehrer für Betriebswirtschaft e.V. 1984
1
Business horizons
1
Combined proceedings (Spring Conference + Fall Conference)
1
Die Unternehmung : Swiss journal of business research and practice ; Organ der Schweizerischen Gesellschaft für Betriebswirtschaft (SGB)
1
European advertising markets : looking at Germany
1
European marketing research review
1
Harvard-Manager : Periodikum zu Theorie u. Praxis d. Managements
1
New ideas for successful marketing : [National Conference American Marketing Association, June 13 - 15, 1966, Chicago]
1
Nielsen-Forschung für fortschrittliches Marketing
1
Proceedings of the Business and Economic Statistics Section / American Statistical Association : papers presented at the annual meeting of the American Statistical Association, ... under the sponsorship of the Business and Economic Statistics Section
1
Relevance in marketing: problems, research, action [and] Marketing in motion - "where the action is" : 1971 combined proceedings
1
Research in marketing. Papers read at the 7. Annual Conference of the Market Research Society, Eastbourne, March 1964
1
Schriftenreihe Schwerpunkt Marketing / Arbeitspapier
1
Studi di mercato : rivista trimestrale dell'Associazione Italiana per gli Studi di Marketing
1
The journal of business : B
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ECONIS (ZBW)
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1
Möglichkeiten des Testmarketings
Hoeger, Armin
- In:
Esomar congress
19
(
1966
)
9
,
pp. 1-19
Persistent link: https://www.econbiz.de/10003579560
Saved in:
2
Discrimination testing: further results and developments
Greenhalgh, C.
- In:
Esomar congress
(
1970
),
pp. 181-199
Persistent link: https://www.econbiz.de/10003563409
Saved in:
3
Changing test market technology in the U.S.A.
Hardin, D. K.
- In:
Esomar congress
(
1972
),
pp. 315-339
Persistent link: https://www.econbiz.de/10003570624
Saved in:
4
The revolution in test marketing - From tradition to experimentation
Hardin, David K.
- In:
Esomar congress
(
1968
)
2
,
pp. 605-616
Persistent link: https://www.econbiz.de/10003570663
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