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~isPartOf:"Europäische Hochschulschriften / 5"
~isPartOf:"Forschen und Wissen / Wirtschaftswissenschaften"
~isPartOf:"Industrial marketing management : the international journal for industrial and high-tech firms"
~subject:"Koopetition"
~subject:"Marketing"
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Europäische Hochschulschriften / 5
Forschen und Wissen / Wirtschaftswissenschaften
Industrial marketing management : the international journal for industrial and high-tech firms
SpringerLink / Bücher
32
Gabler Edition Wissenschaft
11
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Springer eBook Collection / Business and Economics
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Entrepreneurial Marketing : Besonderheiten, Aufgaben und Lösungsansätze für Gründungsunternehmen
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Arbeitspapier / Institut für Marketing, Universität Mannheim
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Coopetition : winning strategies for the 21st century
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Long range planning : LRP ; international journal of strategic management
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Handbook of research on Asian business
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Grundlagen und Praxis der Betriebswirtschaft
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International journal of technology management : IJTM
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Kohlhammer Edition Marketing
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ECONIS (ZBW)
37
USB Cologne (EcoSocSci)
6
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1
Accelerating growth with strategic innovation : putting market driving into context
Day, George S.
- In:
Industrial marketing management : the international …
113
(
2023
),
pp. 341-344
Persistent link: https://www.econbiz.de/10014433608
Saved in:
2
The relationship between coopetition strategies and company performance under different levels of competitive intensity, market dynamism, and technological turbulence
Crick, James M.
;
Friske, Wesley
;
Morgan, Todd A.
- In:
Industrial marketing management : the international …
118
(
2024
),
pp. 56-77
Persistent link: https://www.econbiz.de/10014531686
Saved in:
3
Managing paradoxical tensions to initiate coopetition between MNEs : the rise of coopetition formation teams
Gernsheimer, Oliver
;
Kanbach, Dominik K.
;
Gast, Johanna
; …
- In:
Industrial marketing management : the international …
118
(
2024
),
pp. 148-174
Persistent link: https://www.econbiz.de/10014531690
Saved in:
4
Extending the conversation on market driving : an introduction to the special issue
Schweitzer, Fiona Maria
;
Malek, Stacey L.
;
Sarin, Shikhar
- In:
Industrial marketing management : the international …
115
(
2023
),
pp. A1-A4
Persistent link: https://www.econbiz.de/10014454669
Saved in:
5
How does quality-dominant logic ensure marketing analytics success and tackle business failure in industrial markets?
Akter, Shahriar
;
Hossain, Md Afnan
;
Tarba, Shlomo Yedidia
; …
- In:
Industrial marketing management : the international …
109
(
2023
),
pp. 44-57
Persistent link: https://www.econbiz.de/10014282241
Saved in:
6
Coopetition : strategy and interorganizational transformation : platform, innovation barriers, and coopetitive dynamics
Burström, Thommie
;
Kock, Sören
;
Wincent, Joakim
- In:
Industrial marketing management : the international …
104
(
2022
),
pp. 101-115
Persistent link: https://www.econbiz.de/10013326922
Saved in:
7
Unpacking the management of oligo-coopetition strategies in the absence of a moderating third party
Le Roy, Frédéric
;
Bez, Sea Matilda
;
Gast, Johanna
- In:
Industrial marketing management : the international …
98
(
2021
),
pp. 125-137
Persistent link: https://www.econbiz.de/10013206348
Saved in:
8
Coopetition and technology licensing partner selection
Lee, Yeolan
;
Fong, Eric A.
;
Kim, Hyunseob
- In:
Industrial marketing management : the international …
112
(
2023
),
pp. 60-70
Persistent link: https://www.econbiz.de/10014333962
Saved in:
9
Market-shaping strategies : a conceptual framework for generating market outcomes
Flaig, Alexander
;
Kindström, Daniel
;
Ottosson, Mikael
- In:
Industrial marketing management : the international …
96
(
2021
),
pp. 254-266
Persistent link: https://www.econbiz.de/10013194583
Saved in:
10
How marketing capabilities and current performance drive strategic intentions in international markets
Kaleka, Anna
;
Morgan, Neil A.
- In:
Industrial marketing management : the international …
78
(
2019
),
pp. 108-121
Persistent link: https://www.econbiz.de/10012026165
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