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~isPartOf:"Europäische Kulturen in der Wirtschaftskommunikation"
~isPartOf:"Marketing intelligence & planning"
~isPartOf:"Technological economics"
~subject:"Kommunikation"
~subject:"Marketingtheorie"
~type_genre:"Aufsatzsammlung"
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Werbung und PR im digitalen Zeitalter : Grenzen, Übergänge und neue Formate
Nielsen, Martin
(
ed.
);
Grove Ditlevsen, Marianne
(
ed.
); …
-
2023
Persistent link: https://www.econbiz.de/10014418106
Saved in:
2
Optimierte Zielgruppenansprache : werbende Kommunikation im Spannungsfeld von Kulturen und Stakeholder-Interessen
Schmidt, Christopher M.
(
ed.
)
-
2013
Persistent link: https://www.econbiz.de/10009743892
Saved in:
3
Nachhaltigkeit in der Wirtschaftskommunikation
Nielsen, Martin
(
ed.
)
-
2013
Persistent link: https://www.econbiz.de/10010198731
Saved in:
4
Business-to-Business-Kommunikation : neue Entwicklungen im B-to-B-Marketing
Baaken, Thomas
(
ed.
)
-
2012
-
2., völlig neu bearb. und wesentlich erw. Aufl.
Persistent link: https://www.econbiz.de/10009666109
Saved in:
5
Marktkommunikation in Theorie und Praxis : inter- und intrakulturelle Dimensionen in der heutigen Wirtschaft
Schmidt, Christopher M.
(
ed.
)
-
2004
-
1. Aufl.
Persistent link: https://www.econbiz.de/10002071282
Saved in:
6
Business-to-Business-Kommunikation : neue Entwicklungen im B2B-Marketing
Baaken, Thomas
(
ed.
)
-
2002
Persistent link: https://www.econbiz.de/10001607978
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