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~isPartOf:"European journal of international management : EJIM"
~isPartOf:"Journal of consumer research : JCR ; an interdisciplinary bimonthly"
~isPartOf:"Technological forecasting & social change : an international journal"
~subject:"Internet marketing"
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Internet marketing
Fashion
23
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23
Consumer behaviour
12
Konsumentenverhalten
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Bekleidungsindustrie
9
Clothing industry
9
Social Web
7
Social web
7
Textile distribution
6
Textilhandel
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Frauen
5
Women
5
Online-Marketing
4
Body weight
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Clothing
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Einzelhandel
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Institutional economics
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Institutionenökonomik
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fashion
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social media
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Digitalisierung
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Arvidsson, Adam
1
Bartosik-Purgat, Małgorzata
1
Caliandro, Alessandro
1
Del Giudice, Manlio
1
Della Peruta, Maria Rosaria
1
Hernández-García, Ángel
1
Iglesias-Pradas, Santiago
1
Jankowska, Barbara
1
Scuotto, Veronika
1
Tarba, Shlomo Yedidia
1
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European journal of international management : EJIM
Journal of consumer research : JCR ; an interdisciplinary bimonthly
Technological forecasting & social change : an international journal
Journal of fashion marketing and management
14
Journal of business research : JBR
7
Journal of retailing and consumer services
7
Journal of global fashion marketing : JGfM
6
Cogent business & management
4
The journal of brand management : an international journal
4
The journal of product & brand management
4
Digital Transformation for Fashion and Luxury Brands : Theory and Practice
3
International journal of advertising : the review of marketing communications
3
Springer eBook Collection
3
Advanced digital marketing strategies in a data-driven era
2
Building corporate identity, image and reputation in the digital era
2
Business Analytics
2
Electronic commerce research
2
International journal of internet marketing and advertising : IJIMA
2
International journal of management practice : IJMP
2
Journal of advertising research
2
Journal of marketing communications
2
Journal of promotion management : innovations in planning and applied research
2
Palgrave Studies of Marketing in Emerging Economies
2
Qualitative market research : an international journal
2
Springer eBooks / Business and Management
2
Sustainable Luxury : An International Perspective
2
Young consumers : insight and ideas for responsible marketers
2
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
1
Annals in social responsibility : ASR
1
Asia Pacific journal of marketing and logistics
1
BTE-Praxiswissen
1
Baltic Journal of Economic Studies
1
Business & professional ethics journal
1
Cases on the resurgence of emerging businesses
1
Central European business review : CEBR
1
Corporate governance : international journal of business in society
1
Corporate social responsibility and environmental management
1
Digital and social media marketing : a results-driven approach
1
Digital business
1
Discussion papers / CEPR
1
E-business : state of the art of ICT based challenges and solutions
1
Electronic markets : EM ; the international journal of electronic commerce and business media
1
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ECONIS (ZBW)
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1
Conceptualising involvement in
fashion
social media brand communities
Hernández-García, Ángel
;
Iglesias-Pradas, Santiago
- In:
European journal of international management : EJIM
17
(
2022
)
1
,
pp. 149-167
Persistent link: https://www.econbiz.de/10012798054
Saved in:
2
Exploiting e-commerce trends for international market expansion : the perspective of Polish
fashion
firms
Bartosik-Purgat, Małgorzata
;
Jankowska, Barbara
- In:
European journal of international management : EJIM
14
(
2020
)
6
,
pp. 1049-1069
Persistent link: https://www.econbiz.de/10012316161
Saved in:
3
The performance implications of leveraging internal innovation through social media networks : an empirical verification of the smart
fashion
industry
Scuotto, Veronika
;
Del Giudice, Manlio
;
Della Peruta, …
- In:
Technological forecasting & social change : an …
120
(
2017
),
pp. 184-194
Persistent link: https://www.econbiz.de/10011886873
Saved in:
4
Brand public
Arvidsson, Adam
;
Caliandro, Alessandro
- In:
Journal of consumer research : JCR ; an …
42
(
2015/2016
)
5
,
pp. 727-748
Persistent link: https://www.econbiz.de/10011435766
Saved in:
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