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European journal of international management : EJIM
Journal of business research : JBR
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Journal of advertising : official publication of the American Academy of Advertising
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Technological forecasting & social change : an international journal
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Journal of consumer behaviour : an international research review
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Computer games as educational and management tools : uses and approaches
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International journal of advertising : the quarterly review of marketing communications
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Young consumers : insight and ideas for responsible marketers
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The business of gamification : a critical analysis
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Journal of sport management : the official journal of the North American Society of Sport Management
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Transforming gaming and computer simulation technologies across industries
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Journal of retailing and consumer services
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Spielend die Zukunft gewinnen : Wachstumsmarkt elektronische Spiele
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Springer eBook Collection
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International journal of e-business research : an official publication of the Information Resources Management Association
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Reaping the digital dividend? : sport marketing's move into esports : insights from Germany
Kramer, Kilian
;
Wagner, David
;
Scheck, Barbara
- In:
European journal of international management : EJIM
15
(
2021
)
2/3
,
pp. 339-366
Persistent link: https://www.econbiz.de/10012504435
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