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~isPartOf:"European journal of management and business economics : EJM&BE"
~isPartOf:"European journal of marketing : EJM"
~person:"Heller, Michael"
~source:"econis"
~subject:"Corporate identity"
~subject:"Stakeholder"
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European journal of management and business economics : EJM&BE
European journal of marketing : EJM
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"Outposts of Britain" the General Post Office and the birth of a corporate iconic brand, 1930-1939
Heller, Michael
- In:
European journal of marketing : EJM
50
(
2016
)
3/4
,
pp. 358-376
Persistent link: https://www.econbiz.de/10011574399
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