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~isPartOf:"European journal of marketing"
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Search: subject:"Construal level"
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Construal level
3
Consumer behaviour
3
Konsumentenverhalten
3
Construal level theory
2
Emotion
2
Experiment
2
Advertising effects
1
Affective social identity
1
Arbeitsgruppe
1
Cessation behaviors
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Choice overload
1
Choice set size
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Cognition
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Cognitive social identity
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Concern for others
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Corporate Social Responsibility
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Design
1
Desirability
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Developing countries
1
Disaster-relief
1
Emotional and rational messages
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Entwicklungsländer
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Ethical fashion
1
Fashion
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Feasibility
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Gesundheit
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Goal pursuit
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Health
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Health messages
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Hope
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Identity-linking messages
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Kognition
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Marketing communications
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Arnita, Devi
1
Borges, Adilson
1
Davies, Iain
1
Ferreira, Mário B.
1
Gordon-Wilson, Sianne
1
Hassan, Louise
1
Herter, Márcia Maurer
1
Lee, Zoe
1
Mattila, Anna S.
1
McGowan, Miriam
1
Nasution, Reza Ashari
1
Pinto, Diego Costa
1
Pring, Cara
1
Seo, Yuri
1
Septianto, Felix
1
Shiu, Edward
1
Thai, Nguyen T.
1
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European journal of marketing
Journal of business research : JBR
26
Journal of retailing and consumer services
10
Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
9
International journal of hospitality management
8
Tourism management : research, policies, practice
8
International journal of advertising : the review of marketing communications
7
Marketing letters : a journal of research in marketing
7
Journal of behavioral decision making
6
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
6
Journal of retailing
6
Journal of travel and tourism marketing
6
Information systems research : ISR
5
International journal of contemporary hospitality management
5
Journal of business ethics : JOBE
5
Journal of marketing communications
5
Psychology & marketing
5
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
4
European Journal of Marketing
3
European journal of marketing : EJM
3
International journal of consumer studies
3
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
3
Journal of Business Ethics
3
Journal of Economic Psychology
3
Journal of consumer marketing
3
Journal of consumer research : JCR ; an interdisciplinary bimonthly
3
Journal of consumer research : JCR ; an interdisciplinary journal
3
Journal of economic psychology : research in economic psychology and behavioral economics
3
Journal of marketing research
3
Judgment and Decision Making
3
Organizational Behavior and Human Decision Processes
3
Behavioral research in accounting
2
Economics Papers from University Paris Dauphine
2
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
2
International journal of advertising : the quarterly review of marketing communications
2
Journal of air transport management
2
Journal of business ethics : JBE
2
Journal of business venturing
2
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
2
Journal of hospitality marketing & management
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ECONIS (ZBW)
5
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1
Communicating about sustainability in fashion : a
construal
level
theory approach
Lee, Zoe
;
Gordon-Wilson, Sianne
;
Davies, Iain
;
Pring, Cara
- In:
European journal of marketing
58
(
2024
)
1
,
pp. 313-341
Persistent link: https://www.econbiz.de/10014466304
Saved in:
2
Feasible versus desirable market offerings : the role of choice set size
Thai, Nguyen T.
;
Yuksel, Ulku
- In:
European journal of marketing
57
(
2023
)
1
,
pp. 258-282
Persistent link: https://www.econbiz.de/10013502484
Saved in:
3
Examining the effect of group prototypes and divergent strength of identification on the effectiveness of identity appeals
McGowan, Miriam
;
Hassan, Louise
;
Shiu, Edward
- In:
European journal of marketing
56
(
2022
)
3
,
pp. 817-839
Persistent link: https://www.econbiz.de/10013173449
Saved in:
4
The role of threat-based awe and
construal
level
in charitable advertising
Septianto, Felix
;
Nasution, Reza Ashari
;
Arnita, Devi
; …
- In:
European journal of marketing
56
(
2022
)
5
,
pp. 1532-1555
Persistent link: https://www.econbiz.de/10013350975
Saved in:
5
Using mindsets to boost health : how
construal
level
and goal pursuit shape health message effectiveness on cessation behaviors
Herter, Márcia Maurer
;
Borges, Adilson
;
Pinto, Diego Costa
- In:
European journal of marketing
56
(
2022
)
12
,
pp. 3197-3226
Persistent link: https://www.econbiz.de/10013457425
Saved in:
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