//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"European journal of marketing : EJM"
~isPartOf:"European journal of marketing"
~isPartOf:"International journal of consumer studies"
~person:"Delgado-Ballester, Elena"
~subject:"Markenimage"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Consumer Behaviour"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Markenimage
Brand image
2
Brand management
2
Consumer behaviour
2
Konsumentenverhalten
2
Markenführung
2
Brand
1
Brand equity
1
Brands
1
Consumer-brand identification
1
Einzelhandel
1
Experiential value
1
Functional value
1
Handelsmarke
1
Ladengestaltung
1
Markenartikel
1
Retail trade
1
Retailing
1
Store brand
1
Store design
1
Viral marketing
1
Virales Marketing
1
Word of mouth
1
more ...
less ...
Online availability
All
Undetermined
1
Type of publication
All
Article
2
Type of publication (narrower categories)
All
Article in journal
2
Aufsatz in Zeitschrift
2
Language
All
English
2
Author
All
Delgado-Ballester, Elena
Grohmann, Bianca
3
Abosag, Ibrahim
2
Balabanis, George
2
Borges, Ana Pinto
2
Brandão, Amélia Maria Pinto da Cunha
2
Buil, Isabel
2
De Chernatony, Leslie
2
Fetscherin, Marc
2
Guèvremont, Amélie
2
Ilicic, Jasmina
2
Lee, Wai Jin
2
Melewar, T. C.
2
O'Cass, Aron
2
Paul, Justin
2
Paulssen, Marcel
2
Phau, Ian
2
Rodrigues, Paula Cristina Lopes
2
Roper, Stuart
2
Sok, Phyra
2
Sousa, Ana
2
Stocchi, Lara
2
Tseng, Timmy H.
2
Wang, Cheng Lu
2
Wright, Malcolm
2
Zhou, Liying
2
Zielke, Stephan
2
Abraham, Mathew
1
Alagarsamy, Subburaj
1
Alpert, Frank
1
Andrews, Lynda
1
Antonides, Gerrit
1
Apaolaza, Vanessa
1
Arli, Denni
1
Arnas, Yaşare Aktaş
1
Arnold, Todd
1
Aro, Kaisa
1
Arora, Vibha
1
Arruda Filho, Emílio José Montero
1
Arya, Vikas
1
more ...
less ...
Published in...
All
European journal of marketing : EJM
European journal of marketing
International journal of consumer studies
European journal of management and business economics : EJM&BE
1
International journal of electronic commerce : IJEC
1
Journal of marketing communications
1
Psychology & marketing
1
The journal of product & brand management
1
Source
All
ECONIS (ZBW)
2
Showing
1
-
2
of
2
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Brand experimental value versus brand functional value : which matters more for the brand?
Delgado-Ballester, Elena
;
Fernandez Sabiote, Estela
- In:
European journal of marketing : EJM
49
(
2015
)
11/12
,
pp. 1857-1879
Persistent link: https://www.econbiz.de/10011449327
Saved in:
2
Store image influences in consumers' perceptions of store brands : the moderating role of value conscousness
Delgado-Ballester, Elena
;
Hernandez-Espallardo, Miguel
; …
- In:
European journal of marketing : EJM
48
(
2014
)
9/10
,
pp. 1850-1869
Persistent link: https://www.econbiz.de/10010429756
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->