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~isPartOf:"European journal of marketing : EJM"
~isPartOf:"International journal of hospitality management"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"The international review of retail, distribution and consumer research"
~type:"article"
~type_genre:"Fallstudie"
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Consumer behaviour
3
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3
Customer value
2
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1988-2006
1
Agrarprodukt
1
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1
Ausländische Tochtergesellschaft
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Fallstudie
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Golik Klanac, Nataša
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Ihara, Motoi
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Persson, Andreas
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European journal of marketing : EJM
International journal of hospitality management
Journal of business research : JBR
The international review of retail, distribution and consumer research
Harvard business review : HBR
4
Consumer culture theory
3
Journal of food products marketing
3
Multi-channel marketing, branding and retail design : new challenges and opportunities
3
Total quality management & business excellence : an official journal of the European Society for Organisational Excellence
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Building corporate identity, image and reputation in the digital era
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Digital and social media marketing : a results-driven approach
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International journal of business innovation and research
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Journal of advertising research
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Journal of consumer research : JCR ; an interdisciplinary bimonthly
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Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
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Journal of marketing communications
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Journal of marketing management : MM
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Marketing : ZFP ; journal of research and management
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Marketing management : a cultural perspective
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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The journal of consumer marketing
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Brands : interdisciplinary perspectives
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Business history review
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Business strategy and the environment
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Commercial homes in tourism : an international perspective
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Computers & operations research : and their applications to problems of world concern ; an international journal
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Consumer-brand relationships : theory and practice
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Controlling im Handel : innovative Ansätze und Praxisbeispiele
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Corporate social responsibility in the global business world
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Cross-cultural and critical perspectives on brands
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Demography : a publication of the Population Association of America ; the statistical study of human populations
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E-business and telecommunications : 4th international conference ; revised selected papers
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Emerging business theories for educators and practitioners
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Emotional, sensory, and social dimensions of consumer buying behavior
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Entrepreneurship marketing : principles and practice of SME marketing
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Entrepreneurship, growth and economic integration : a linkage
1
Ethics in marketing : international cases and perspectives
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Gender, culture, and consumer behavior
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GfK marketing intelligence review : Marketingforschung für die Praxis
1
Handbook of Islamic marketing
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Handbook of developments in consumer behaviour
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Impact of hypermarkets on consumption and distribution in rural areas : case study of Ubon Ratchathani in northeastern Thailand
Ihara, Motoi
- In:
The international review of retail, distribution and …
23
(
2013
)
2
,
pp. 174-188
Persistent link: https://www.econbiz.de/10009743691
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2
Profitable customer management : reducing costs by influencing customer behaviour
Persson, Andreas
- In:
European journal of marketing : EJM
47
(
2013
)
5/6
,
pp. 857-876
Persistent link: https://www.econbiz.de/10009763967
Saved in:
3
Types of linkages between service characteristics and customer consequences
Golik Klanac, Nataša
- In:
European journal of marketing : EJM
46
(
2012
)
3/4
,
pp. 313-330
Persistent link: https://www.econbiz.de/10009535031
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