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~isPartOf:"European journal of marketing : EJM"
~isPartOf:"International marketing review"
~isPartOf:"Journal of business research : JBR"
~isPartOf:"The service industries journal"
~person:"Balaji, M. S."
~person:"Beatty, Sharon E."
~person:"Galindo Martín, Miguel Angel"
~person:"Guzman, Francisco"
~person:"Parida, Vinit"
~person:"Paul, Justin"
~person:"Roy, Sanjit"
~subject:"Bibliometrics"
~subject:"Entrepreneurship"
~subject:"Firmenimage"
~subject:"Indien"
~subject:"Marketing management"
~type_genre:"Article in journal"
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Bibliometrics
Entrepreneurship
Firmenimage
Indien
Marketing management
Consumer behaviour
42
Konsumentenverhalten
42
Innovation
21
Relationship marketing
18
Beziehungsmarketing
17
Entrepreneurship approach
17
Bibliometrie
16
Brand management
16
Markenführung
16
Brand image
15
Dienstleistungsqualität
15
Digitalisierung
15
Digitization
15
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15
Service quality
15
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12
Unternehmensgründung
12
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10
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Viral marketing
8
Virales Marketing
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7
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7
Digital servitization
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7
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7
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42
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42
Author
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Balaji, M. S.
Beatty, Sharon E.
Galindo Martín, Miguel Angel
Guzman, Francisco
Parida, Vinit
Paul, Justin
Roy, Sanjit
Melewar, T. C.
15
Pereira, Vijay
14
Kraus, Sascha
13
Kumar, Satish
13
Adomako, Samuel
11
Foroudi, Pantea
11
Vrontis, Demetris
10
Balmer, John M. T.
9
Ko, Eunju
9
Sharma, Piyush
9
Huarng, Kun-Huang
8
Laroche, Michel
8
Lim, Weng Marc
8
Malik, Ashish
8
Méndez Picazo, María Teresa
8
Behl, Abhishek
7
Dana, Leo Paul
7
Gupta, Suraksha
7
Kaciak, Eugene
7
Kitchen, Philip J.
7
Lanivich, Stephen E.
7
Welsh, Dianne H. B.
7
Wincent, Joakim
7
Awruk, Katarzyna
6
Haddoud, Mohamed Yacine
6
Jones, Paul
6
Laker, Benjamin
6
Mas-Tur, Alicia
6
Miles, Morgan P.
6
Munjal, Surender
6
Pandey, Nitesh
6
Budhwar, Pawan S.
5
Castaño Martínez, María Soledad
5
Chaudhuri, Ranjan
5
Kim, Kyung Hoon
5
O'Cass, Aron
5
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European journal of marketing : EJM
International marketing review
Journal of business research : JBR
The service industries journal
International entrepreneurship and management journal
6
Technological forecasting & social change : an international journal
6
Entrepreneurship and regional development : an international journal
5
European management journal
4
Small business economics : an international journal
4
Asia Pacific business review
3
International business review : the official journal of the European International Business Academy
3
Journal of strategic marketing
3
The journal of product & brand management
3
The journal of services marketing
3
Industrial marketing management : the international journal for industrial and high-tech firms
2
International journal of Indian culture and business management
2
Psychology & marketing
2
Small business economics : an entrepreneurship journal
2
Strategic management journal
2
The international journal of bank marketing : IJBM
2
Academy of Management journal : AMJ
1
Asian business & management
1
British journal of management : BJM
1
Business & society
1
Business strategy and the environment
1
Economic research
1
Entrepreneurship theory and practice : ET&P
1
European journal of international management : EJIM
1
Foreign trade review : quarterly journal of Indian Institute of Foreign Trade
1
Información comercial española : ICE : revista de economía
1
International journal of consumer studies
1
International journal of electronic marketing and retailing : IJEMR
1
International journal of entrepreneurial behavior & research
1
International journal of manpower
1
International journal of services, economics and management
1
Journal of East-West business
1
Journal of Indian business research
1
Journal of business-to-business marketing
1
Journal of enterprising communities : people and places in the global economy ; JEC
1
Journal of innovation & knowledge : JIK
1
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ECONIS (ZBW)
42
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1
Foreign market entry modes of family firms : a review and research agenda
Jain, Apoorva
;
Thukral, Sonal
;
Paul, Justin
- In:
Journal of business research : JBR
172
(
2024
),
pp. 1-17
Persistent link: https://www.econbiz.de/10014546972
Saved in:
2
Clarifying the scaling concept : a review, definition, and measure of scaling performance and an elaborate agenda for future research
Palmié, Maximilian
;
Parida, Vinit
;
Mader, Anna
; …
- In:
Journal of business research : JBR
158
(
2023
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014280340
Saved in:
3
Digital entrepreneurship research : a systematic review
Paul, Justin
;
Alhassan, Ibrahim
;
Binsaif, Nasser
; …
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-19
Persistent link: https://www.econbiz.de/10013534228
Saved in:
4
Is digital transformation threatened? : a systematic literature review of the factors influencing firms' digital transformation and internationalization
Feliciano-Cestero, María M.
;
Ameen, Nisreen
;
Kotabe, …
- In:
Journal of business research : JBR
157
(
2023
),
pp. 1-22
Persistent link: https://www.econbiz.de/10014229164
Saved in:
5
Key account management in B2B marketing : a systematic literature review and research agenda
Sandesh, Sadasivan Pillai
;
Sreejesh, S.
;
Paul, Justin
- In:
Journal of business research : JBR
156
(
2023
),
pp. 1-16
Persistent link: https://www.econbiz.de/10013534268
Saved in:
6
Microfoundations in the strategic management of technology and innovation : definitions, systematic literature review, integrative framework, and research agenda
Palmié, Maximilian
;
Rüegger, Stephanie
;
Parida, Vinit
- In:
Journal of business research : JBR
154
(
2023
),
pp. 1-17
Persistent link: https://www.econbiz.de/10013468769
Saved in:
7
Social influence research in consumer behavior: What we learned and what we need to learn? : a hybrid systematic literature review
Bhukya, Ramulu
;
Paul, Justin
- In:
Journal of business research : JBR
162
(
2023
),
pp. 1-21
Persistent link: https://www.econbiz.de/10014301814
Saved in:
8
Bandwagon effect revisited : a systematic review to develop future research agenda
Bindra, Sunali
;
Sharma, Deepika
;
Parameswar, Nakul
; …
- In:
Journal of business research : JBR
143
(
2022
),
pp. 305-317
Persistent link: https://www.econbiz.de/10013194539
Saved in:
9
Charting research on international luxury marketing : where are we now and where should we go next?
Veloutsou, Cleopatra
;
Christodoulides, George
;
Guzman, …
- In:
International marketing review
39
(
2022
)
2
,
pp. 371-394
Persistent link: https://www.econbiz.de/10013396202
Saved in:
10
Digitalization driven retail business model innovation : evaluation of past and avenues for future research trends
Mostaghel, Rana
;
Oghazi, Pejvak
;
Parida, Vinit
; …
- In:
Journal of business research : JBR
146
(
2022
),
pp. 134-145
Persistent link: https://www.econbiz.de/10013271383
Saved in:
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