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~isPartOf:"European journal of marketing : EJM"
~isPartOf:"Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation"
~isPartOf:"Journal of marketing management : MM"
~isPartOf:"Psychology & marketing"
~subject:"Brand image"
~subject:"Lebensmittel"
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Brand image
Lebensmittel
Product information
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European journal of marketing : EJM
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
Journal of marketing management : MM
Psychology & marketing
Food policy : economics planning and politics of food and agriculture
8
Journal of business research : JBR
6
Journal of food products marketing
4
Journal of the Academy of Marketing Science
4
International journal of consumer studies
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Journal of food products marketing : innovations in food advertising, food promotion, food publicity, food sales promotion
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ERIM report series research in management
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International journal of hospitality management
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Journal of marketing research : JMR
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Journal of public policy & marketing : JPP & M ; an annual publ. of the Division of Research, Graduate School of Business Administration, University of Michigan
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Marketing letters : a journal of research in marketing
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The journal of product & brand management
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Agrarwirtschaft : Zeitschrift für Betriebswirtschaft, Marktforschung und Agrarpolitik
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1
Nutrition labeling, numerosity effects, and vigilance among diet-sensitive individuals
Greenacre, Luke
;
Chan, Eugene Y.
;
Cohen, Justin
- In:
Psychology & marketing
40
(
2023
)
3
,
pp. 455-468
Persistent link: https://www.econbiz.de/10014290741
Saved in:
2
How well will this brand work? : the ironic impact of advertising disclosure of body-image retouching on brand attitudes
Semaan, Rania W.
;
Kocher, Bruno
;
Gould, Stephen J.
- In:
Psychology & marketing
35
(
2018
)
10
,
pp. 766-777
Persistent link: https://www.econbiz.de/10011970119
Saved in:
3
Nutritional labelling information : utilisation of new technologies
Lowe, Ben
;
Monteiro, Diogo M. Souza
;
Fraser, Iain M.
- In:
Journal of marketing management : MM
29
(
2013
)
11/12
,
pp. 1337-1366
Persistent link: https://www.econbiz.de/10010209638
Saved in:
4
When implicit promises override explicit promises : the effectiveness of guarantees and diagnostic kits in improving product evaluations
Steinhart, Yael
- In:
European journal of marketing : EJM
46
(
2012
)
11/12
,
pp. 1708-1725
Persistent link: https://www.econbiz.de/10009678026
Saved in:
5
From a commodity to an experience : the moderating role of thematic positioning on congruity-based product judgment
Noseworthy, Theodore J.
;
Finlay, Karen
;
Islam, Towhidul
- In:
Psychology & marketing
27
(
2010
)
5
,
pp. 465-486
Persistent link: https://www.econbiz.de/10003972418
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