//--> //--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"European journal of marketing : EJM"
~isPartOf:"The journal of brand management : an international journal"
~person:"Balmer, John M. T."
~person:"Hirsch, Peter B."
~person:"Kitchen, Philip J."
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Corporate reputation"
Narrow search
Delete all filters
| 5 applied filters
Year of publication
From:
To:
Subject
All
Corporate reputation
13
Firmenimage
13
Brand architecture
10
Markenarchitektur
10
Brand management
9
Corporate culture
9
Markenführung
9
Unternehmenskultur
9
Marketing management
8
Marketingmanagement
8
Marketing
3
Schweden
3
Sweden
3
corporate marketing
3
Case study
2
Cultural heritage
2
Kulturgüter
2
Monarchie
2
Monarchy
2
Public relations
2
Reputation
2
corporate brand
2
corporate brand management
2
Öffentlichkeitsarbeit
2
Beziehungsmarketing
1
Brand
1
Brand elements
1
Brand identity
1
Brand image
1
China
1
Consumer behaviour
1
Corporate Social Responsibility
1
Corporate branding
1
Corporate heritage
1
Corporate heritage brands
1
Corporate heritage identity
1
Corporate identity
1
Corporate marketing
1
Corporate reputations
1
Corporate social responsibility
1
more ...
less ...
Online availability
All
Undetermined
5
Type of publication
All
Article
13
Type of publication (narrower categories)
All
Article in journal
13
Aufsatz in Zeitschrift
13
Festschrift
1
Language
All
English
13
Author
All
Balmer, John M. T.
Hirsch, Peter B.
Kitchen, Philip J.
Melewar, T. C.
4
Abratt, Russell
3
Urde, Mats
3
Balmern, John M. T.
2
Burghausen, Mario
2
Greyser, Stephen A.
2
He, Hongwei
2
Karaosmanoglu, Elif
2
Keller, Kevin Lane
2
Kleyn, Nicola
2
Merrilees, Bill
2
Miller, Dale
2
Papasolomou, Ioanna
2
Podnar, Klement
2
Powell, Shaun
2
Powell, Shaun M.
2
Rekom, Johan van
2
Rindell, Anne
2
Santos, Fernando Pinto
2
Sarstedt, Marko
2
Vrontis, Demetris
2
Wiedmann, Klaus-Peter
2
Abimbola, Temi
1
Abratt, Russel
1
Andriopoulos, Constantine
1
Aspara, Jaakko
1
Bajde, Domen
1
Balmer, John M.T.
1
Bargenda, Angela
1
Beckmann, Suzanna C.
1
Berenguer Contrí, Gloria
1
Berens, Guido A. J. M.
1
Beverland, Michael
1
Bhattacharya, C. B.
1
Bick, Geoff
1
Bonaiuto, Marino
1
Bravo, Rafael
1
Brexendorf, Tim O.
1
more ...
less ...
Published in...
All
European journal of marketing : EJM
The journal of brand management : an international journal
Journal of business strategy
7
Corporate communications : an international journal
5
Journal of business research : JBR
4
Facets of corporate identity, communication, and reputation
2
Foundations of corporate heritage
2
Qualitative market research : an international journal
2
The journal of business strategy
2
Working paper series / Bradford University School of Management
2
Brand culture
1
California management review
1
Contemplating corporate marketing, identity and communication
1
Contemporary perspectives on corporate marketing : contemplating corporate branding, marketing and communications in the twenty-first century
1
Corporate reputation review : an international journal
1
International studies of management and organization
1
Journal of marketing communications
1
Journal of marketing management : MM
1
Revealing the corporation : perspectives on identity, image, reputation, corporate branding, and corporate-level marketing ; an anthology
1
Routledge interpretive marketing research
1
The journal of product & brand management
1
more ...
less ...
Source
All
ECONIS (ZBW)
13
Showing
1
-
10
of
13
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Lens or prism? : how organisations sustain multiple and competing reputations
Harvey, William S.
;
Tourky, Marwa
;
Knight, Eric
; …
- In:
European journal of marketing : EJM
51
(
2017
)
4
,
pp. 821-844
Persistent link: https://www.econbiz.de/10011704253
Saved in:
2
Corporate heritage brands, augmented role identity and customer satisfaction
Balmer, John M. T.
;
Chen, Weifeng
- In:
European journal of marketing : EJM
51
(
2017
)
9/10
,
pp. 1510-1521
Persistent link: https://www.econbiz.de/10011755156
Saved in:
3
IMC antecedents and the consequences of planned brand identity in higher education
Foroudi, Pantea
;
Dinnie, Keith
;
Kitchen, Philip J.
; …
- In:
European journal of marketing : EJM
51
(
2017
)
3
,
pp. 528-550
Persistent link: https://www.econbiz.de/10011698226
Saved in:
4
The corporate brand and strategic direction : senior business school managers' cognitions of corporate brand building and management
Balmer, John M. T.
;
Wang, Wei-Yue
- In:
The journal of brand management : an international journal
23
(
2016
)
1
,
pp. 8-21
Persistent link: https://www.econbiz.de/10011482790
Saved in:
5
Corporate brands and corporate marketing : emerging trends in the big five eco-system
Balmer, John M. T.
;
Abratt, Russell
;
Kleyn, Nicola
- In:
The journal of brand management : an international journal
23
(
2016
)
1
,
pp. 3-7
Persistent link: https://www.econbiz.de/10011482854
Saved in:
6
Explicating corporate heritage, corporate heritage brands and organisational heritage
Balmer, John M. T.
;
Burghausen, Mario
- In:
The journal of brand management : an international journal
22
(
2015
)
5
,
pp. 364-384
Persistent link: https://www.econbiz.de/10011350116
Saved in:
7
Corporate heritage identity stewardship : a corporate marketing perspective
Burghausen, Mario
;
Balmer, John M. T.
- In:
European journal of marketing : EJM
49
(
2015
)
1/2
,
pp. 22-61
Persistent link: https://www.econbiz.de/10010519636
Saved in:
8
Wally Olins (1930 - 2014), corporate identity ascendancy and corporate brand hegemony : celebrating the life of Wally Olins ; leading corporate identity exponent and prominent bran...
Balmer, John M. T.
- In:
The journal of brand management : an international journal
21
(
2014
)
6
,
pp. 459-468
Persistent link: https://www.econbiz.de/10010423879
Saved in:
9
Corporate brand orientation : what is it? ; what of it? ; commentary
Balmer, John M. T.
- In:
The journal of brand management : an international journal
20
(
2012/13
)
9
,
pp. 723-741
Persistent link: https://www.econbiz.de/10010234982
Saved in:
10
Strategic corporate brand alignment : perspectives from identity based views of corporate brands
Balmer, John M. T.
- In:
European journal of marketing : EJM
46
(
2012
)
7/8
,
pp. 1064-1092
Persistent link: https://www.econbiz.de/10009572839
Saved in:
1
2
Next
Last
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->