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~isPartOf:"European journal of marketing : EJM"
~person:"Balmern, John M. T."
~person:"Davies, Gary"
~person:"Jönsson, Petter"
~person:"Kenning, Peter"
~source:"econis"
~type:"article"
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Search: subject_exact:"Corporate image"
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Corporate reputation
5
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5
Brand architecture
2
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Corporate Social Responsibility
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Corporate identity
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Balmern, John M. T.
Davies, Gary
Jönsson, Petter
Kenning, Peter
Balmer, John M. T.
5
He, Hongwei
2
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Abratt, Russell
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European journal of marketing : EJM
Asia Pacific business review
1
Corporate reputation : managing opportunities and threats
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Facets of corporate identity, communication, and reputation
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Industrial marketing management : the international journal for industrial and high-tech firms
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Advances in corporate brand, corporate heritage, corporate identity and corporate marketing scholarship
Balmern, John M. T.
- In:
European journal of marketing : EJM
51
(
2017
)
9/10
,
pp. 1462-1471
Persistent link: https://www.econbiz.de/10011754988
Saved in:
2
The corporate identity, total corporate communications, stakeholders’ attributed identities, identifications and behaviours continuum
Balmern, John M. T.
- In:
European journal of marketing : EJM
51
(
2017
)
9/10
,
pp. 1472-1502
Persistent link: https://www.econbiz.de/10011754990
Saved in:
3
Corporate misconduct and the loss of trust
Davies, Gary
;
Olmedo-Cifuentes, Isabel
- In:
European journal of marketing : EJM
50
(
2016
)
7/8
,
pp. 1425-1447
Persistent link: https://www.econbiz.de/10011609144
Saved in:
4
Employer brand trust and affect : linking brand personality to employer brand attractiveness
Rampl, Linn Viktoria
;
Kenning, Peter
- In:
European journal of marketing : EJM
48
(
2014
)
1/2
,
pp. 218-236
Persistent link: https://www.econbiz.de/10010344088
Saved in:
5
Acquisitions and network identity change
Öberg, Christina
;
Grundström, Christina
;
Jönsson, Petter
- In:
European journal of marketing : EJM
45
(
2011
)
9/10
,
pp. 1470-1500
Persistent link: https://www.econbiz.de/10009378618
Saved in:
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