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Consumer behaviour
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Advertising effects
1
B-to-B-Marketing
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Business-to-business marketing
1
Consumer acceptance
1
Customer value
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Drennan, Judy
7
Andrews, Lynda
3
Brown, Mark R.
2
Gottlieb, Udo R.
2
Lings, Ian N.
2
Russell-Bennett, Rebekah
2
Boyle, Maree V.
1
Kiel, Geoffrey
1
Schuster, Lisa
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European journal of marketing : EJM
Journal of marketing management : MM
6
European Journal of Marketing
5
Australasian marketing journal
4
Journal of marketing communications
3
The international journal of bank marketing : IJBM
3
Health marketing quarterly
2
International Journal of Bank Marketing
2
International journal of internet and enterprise management : IJIEM
2
Journal of Services Marketing
2
Journal of Social Marketing
2
Journal of advertising research
2
Journal of business research : JBR
2
Journal of promotion management : JPM
2
Psychology & marketing
2
The international journal of entrepreneurship and innovation
2
The journal of services marketing
2
The service industries journal
2
Young consumers : insight and ideas for responsible marketers
2
Digital advertising : theory and research
1
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
1
International Journal of Retail & Distribution Management
1
International entrepreneurship and management journal
1
International journal of hospitality management
1
International journal of market research : JMRS ; the journal of the Market Research Society
1
Journal of Service Theory and Practice
1
Journal of international entrepreneurship
1
Journal of macromarketing : examining the interactions among markets, marketing, and society
1
Journal of nonprofit & public sector marketing
1
Journal of retailing and consumer services
1
Journal of service theory and practice : JSTP
1
Macromarketing - a global focus ; Vol. 4
1
Services marketing quarterly
1
The journal of industrial relations : the journal of the Industrial Relations Society of Australia
1
Young Consumers
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OLC EcoSci
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ECONIS (ZBW)
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1
Consumer acceptance of m-wellbeing services : a social marketing perspective
Schuster, Lisa Natalie
;
Drennan, Judy
;
Lings, Ian N.
- In:
European journal of marketing : EJM
47
(
2013
)
9
,
pp. 1439-1457
Persistent link: https://www.econbiz.de/10010189527
Saved in:
2
Consumer acceptance of m-wellbeing services: a social marketing perspective
Schuster, Lisa
;
Drennan, Judy
;
Lings, Ian N.
- In:
European journal of marketing : EJM
47
(
2013
)
9
,
pp. 1439-1457
Persistent link: https://www.econbiz.de/10010175784
Saved in:
3
Linking perceived value of mobile marketing with the experiential consumption of mobile phones
Andrews, Lynda
;
Drennan, Judy
;
Russell-Bennett, Rebekah
- In:
European journal of marketing : EJM
46
(
2012
)
3/4
,
pp. 357-386
Persistent link: https://www.econbiz.de/10009535019
Saved in:
4
Linking perceived value of mobile marketing with the experiential consumption of mobile phones
Andrews, Lynda
;
Drennan, Judy
;
Russell-Bennett, Rebekah
- In:
European journal of marketing : EJM
46
(
2012
)
3
,
pp. 357-387
Persistent link: https://www.econbiz.de/10009846067
Saved in:
5
The influence of service quality and trade show effectiveness on post-show purchase intention
Gottlieb, Udo R.
;
Brown, Mark R.
;
Drennan, Judy
- In:
European journal of marketing : EJM
45
(
2011
)
11/12
,
pp. 1642-1659
Persistent link: https://www.econbiz.de/10009539449
Saved in:
6
The influence of service quality and trade show effectiveness on post-show purchase intention
Gottlieb, Udo R.
;
Brown, Mark R.
;
Drennan, Judy
- In:
European journal of marketing : EJM
45
(
2011
)
11
,
pp. 1642-1660
Persistent link: https://www.econbiz.de/10009797160
Saved in:
7
Gendered perceptions of experiential value in using web-based retail channels
Andrews, Lynda
;
Kiel, Geoffrey
;
Drennan, Judy
;
Boyle, …
- In:
European journal of marketing : EJM
41
(
2007
)
5-6
,
pp. 640-658
Persistent link: https://www.econbiz.de/10007750340
Saved in:
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