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~isPartOf:"European journal of operational research : EJOR"
~isPartOf:"Journal of business research : JBR"
~subject:"Markenführung"
~subject:"Risk"
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Markenführung
Risk
Theory
1,664
Theorie
1,662
Lieferkette
1,188
Supply chain
1,188
Consumer behaviour
919
Konsumentenverhalten
919
Relationship marketing
716
Beziehungsmarketing
714
Innovation
680
Brand management
621
Inventory model
584
Lagerhaltungsmodell
584
Innovation management
580
Innovationsmanagement
579
Mathematical programming
558
Mathematische Optimierung
557
Warehouse management
532
Lagermanagement
531
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500
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500
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479
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464
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464
Supply chain management
459
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447
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433
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433
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429
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429
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399
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399
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377
Corporate Social Responsibility
375
USA
358
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357
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339
Marketingmanagement
339
Strategisches Management
323
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321
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17
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822
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Ko, Eunju
11
Melewar, T. C.
10
Veloutsou, Cleopatra
10
Gupta, Suraksha
9
Valette-Florence, Pierre
9
Foroudi, Pantea
8
De Chernatony, Leslie
7
Diamantopoulos, Adamantios
7
Merrilees, Bill
7
Filieri, Raffaele
6
Merchant, Altaf
6
Buil, Isabel
5
Christodoulides, George
5
Dennis, Charles
5
Kim, Kyung Hoon
5
Michel, Géraldine
5
Phau, Ian
5
Roper, Stuart
5
Roy, Sanjit
5
Spielmann, Nathalie
5
Teng, Lefa
5
Wallpach, Sylvia von
5
Aiello, Gaetano
4
Andreini, Daniela
4
Bang, Nguyen
4
Bartikowski, Boris
4
Boonen, Tim J.
4
Ekinci, Yuksel
4
Grechuk, Bogdan
4
Grohs, Reinhard
4
Guzman, Francisco
4
Japutra, Arnold
4
Mandler, Timo
4
Motoki, Kosuke
4
Mühlbacher, Hans
4
Pantano, Eleonora
4
Rose, Gregory
4
Seo, Yuri
4
Sharifah Faridah Syed Alwi
4
Shukla, Paurav
4
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European journal of operational research : EJOR
Journal of business research : JBR
The journal of brand management : an international journal
552
The journal of product & brand management
387
Journal of retailing and consumer services
290
SpringerLink / Bücher
283
Insurance / Mathematics & economics
178
Finance research letters
130
European journal of marketing : EJM
125
Risks : open access journal
121
Industrial marketing management : the international journal for industrial and high-tech firms
118
International journal of hospitality management
112
Psychology & marketing
112
Journal of banking & finance
111
Journal of strategic marketing
109
Asia Pacific journal of marketing and logistics
107
Marketing intelligence & planning
107
Journal of marketing communications
104
Journal of marketing management : MM
102
NBER working paper series
100
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
98
The IUP journal of brand management : IJBRM
92
Springer eBook Collection
90
International review of financial analysis
87
Journal of marketing
86
Tourism management : research, policies, practice
78
International journal of production research
77
International journal of production economics
76
Journal of the Academy of Marketing Science
76
NBER Working Paper
76
Working paper / National Bureau of Economic Research, Inc.
74
Marketing letters : a journal of research in marketing
73
Cogent business & management
71
Journal of promotion management : innovations in planning and applied research
71
Management science : journal of the Institute for Operations Research and the Management Sciences
71
Innovatives Markenmanagement
68
Journal of promotion management : JPM
68
International journal of advertising : the review of marketing communications
66
International journal of internet marketing and advertising : IJIMA
66
Journal of advertising research
66
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ECONIS (ZBW)
822
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1
Voluntary green technology adoption : the effects of regulatory uncertainty and competition
Du, Shaofu
;
Huang, Chong
;
Yan, Xia
;
Tang, Wenzhi
- In:
European journal of operational research : EJOR
315
(
2024
)
2
,
pp. 528-540
Persistent link: https://www.econbiz.de/10014565017
Saved in:
2
The role of services in creating brand loyalty for B2B manufacturers
Raddats, Chris
;
Roper, Stuart
;
Ashman, Rachel
- In:
Journal of business research : JBR
174
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014549097
Saved in:
3
Risk pooling under demand and price uncertainty
Güllü, Refik
;
Erkip, Nesim
- In:
European journal of operational research : EJOR
315
(
2024
)
1
,
pp. 120-129
Persistent link: https://www.econbiz.de/10014558997
Saved in:
4
The role of completely joint liability in financing multiple capital-constrained firms : risk sharing, inventory and financial strategies
Cao, Bin
;
Zhong, Yuanguang
;
Zhou, Yong-Wu
- In:
European journal of operational research : EJOR
313
(
2024
)
3
,
pp. 1072-1087
Persistent link: https://www.econbiz.de/10014456674
Saved in:
5
How risk, transparency, and knowledge influence the adaptability and flexibility dimensions of the responsiveness view
Morgan, Tyler R.
;
Roath, Anthony S.
;
Richey, Robert …
- In:
Journal of business research : JBR
158
(
2023
),
pp. 1-10
Persistent link: https://www.econbiz.de/10014281048
Saved in:
6
Robust insurance design with distortion risk measures
Boonen, Tim J.
;
Jiang, Wenjun
- In:
European journal of operational research : EJOR
316
(
2024
)
2
,
pp. 694-706
Persistent link: https://www.econbiz.de/10014575576
Saved in:
7
You fooled me, so I'll tell you about myself! : personnel-related brand betrayal experiences and disclosure of personal information
Teck Ming Tan
;
Salo, Jari
;
Aspara, Jaakko
- In:
Journal of business research : JBR
171
(
2024
),
pp. 1-13
Persistent link: https://www.econbiz.de/10014536191
Saved in:
8
Connecting the dots between brand equity and brand loyalty for retailers : the mediating roles of brand attitudes and word-of-mouth communication
Troiville, Julien
- In:
Journal of business research : JBR
177
(
2024
),
pp. 1-14
Persistent link: https://www.econbiz.de/10014551996
Saved in:
9
On the antipodes of love and hate : the conception and measurement of brand polarization
Osuna Ramírez, Sergio Andrés
;
Veloutsou, Cleopatra
; …
- In:
Journal of business research : JBR
179
(
2024
),
pp. 1-15
Persistent link: https://www.econbiz.de/10014555852
Saved in:
10
Weather rebate contracts for different risk attitudes of supply chain members
Sarkar, Piyal
;
Wahab, M. I. M.
;
Fang, Liping
- In:
European journal of operational research : EJOR
311
(
2023
)
1
,
pp. 139-153
Persistent link: https://www.econbiz.de/10014335761
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