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~isPartOf:"European journal of operational research : EJOR"
~subject:"Market research"
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Market research
Präferenztheorie
82
Theory of preferences
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Multi-criteria analysis
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Decision
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European journal of operational research : EJOR
Journal of marketing research : JMR
11
Marketing letters : a journal of research in marketing
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Conjoint measurement : methods and applications ; with 91 tables
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Cross-functional innovation management : perspectives from different disciplines ; to Klaus Brockhoff for his 65. birthday
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Dimensionen öffentlichen Wirtschaftens : Festschrift für Rupert Windisch
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Europäische Hochschulschriften / 5
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International journal of contemporary hospitality management
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International journal of management and decision making : IJMDM
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International journal of market research
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International journal of market research : JMRS ; the journal of the Market Research Society
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Jena research papers in business and economics : working and discussion paper series School of Economics and Business Administration Friedrich Schiller University Jena
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Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
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MIT Political Science Department Research Paper
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Management science : journal of the Institute for Operations Research and the Management Sciences
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Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
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Marketing und Handel
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Operations research proceedings 2003 : selected papers of the International Conference on Operations Research (OR 2003), Heidelberg, September 3 - 5, 2003 ; with 51 tables
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1
Using hierarchical Bayes draws for improving shares of choice predictions in conjoint simulations : a study based on conjoint choice data
Hein, Maren
;
Goeken, Nils
;
Kurz, Peter
;
Steiner, Winfried J.
- In:
European journal of operational research : EJOR
297
(
2022
)
2
,
pp. 630-651
Persistent link: https://www.econbiz.de/10013259868
Saved in:
2
When do changes in consumer preferences make forecasts from choice-based conjoint models unreliable?
Meeran, Sheik
;
Jahanbin, Semco
;
Goodwin, Paul
;
Frota …
- In:
European journal of operational research : EJOR
258
(
2017
)
2
,
pp. 512-524
Persistent link: https://www.econbiz.de/10011644147
Saved in:
3
Measurement of preferences with self-explicated approaches : a classification and merge of trade-off- and non-trade-off-basef evaluation types
Schlereth, Christian
;
Eckert, Christine
;
Schaaf, René
; …
- In:
European journal of operational research : EJOR
238
(
2014
)
1
,
pp. 185-198
Persistent link: https://www.econbiz.de/10010398805
Saved in:
4
Likelihood estimation of consumer preferences in choice-based conjoint analysis
Halme, Merja
;
Kallio, Markku
- In:
European journal of operational research : EJOR
239
(
2014
)
2
,
pp. 556-564
Persistent link: https://www.econbiz.de/10010407802
Saved in:
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