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~isPartOf:"European review of agricultural economics : ERAE"
~isPartOf:"Handelsmarken : Zukunftsperspektiven der Handelsmarkenpolitik"
~subject:"Beziehungsmarketing"
~subject:"Handelsmarketing"
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Beziehungsmarketing
Handelsmarketing
Handelsmarke
9
Store brand
9
Deutschland
5
Einzelhandel
5
Germany
5
Retail trade
5
Brand
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Brand management
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Markenartikel
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Markenführung
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Theorie
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Theory
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Consumer behaviour
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Lieferantenmanagement
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Retail marketing
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Supplier relationship management
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1975-1995
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Bargaining power
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Business cycle
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Competition
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Consumer goods industry
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Consumer products distribution
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Einzelhandelspreis
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Food retailing
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Konjunktur
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Konsumgüterhandel
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Lebensmitteleinzelhandel
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Marketing management
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Marketingmanagement
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Bergès-Sennou, Fabian
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Hallier, Bernd
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Mehling, Kai
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Schröder, Hendrik
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European review of agricultural economics : ERAE
Handelsmarken : Zukunftsperspektiven der Handelsmarkenpolitik
Journal of retailing and consumer services
12
The international review of retail, distribution and consumer research
4
International journal of retail & distribution management
3
Journal of business research : JBR
3
Marketing letters : a journal of research in marketing
3
The journal of product & brand management
3
Advances in National Brand and Private Label Marketing : Fifth International Conference, 2018
2
Akzente
2
Cogent business & management
2
Gabler Edition Wissenschaft
2
Jahrbuch der Absatz- und Verbrauchsforschung
2
Journal of business & economics research
2
Journal of marketing
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Kundenmanagement & Electronic Commerce
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Arbeitspapier / IMMF, Institut für Marketing-Management und -Forschung e.V. an der European Business School, Universität Schloß Reichartshausen
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Berichte aus der Betriebswirtschaft
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Betriebswirtschaftliche Diskussionsbeiträge
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Business research quarterly : BRQ
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Business strategy review
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ERIM report series research in management
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Erfolgsfaktoren der Markenführung : Know-how aus Forschung und Management
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Gabler-Edition Wissenschaft / Marktorientiertes Management
1
Handbook of research on retailer-consumer relationship development
1
Impulse für die Markenforschung und Markenführung
1
International Customer Behaviour and Retailing Research : 2nd CIRCLE conference proceedings
1
International journal of Indian culture and business management
1
International journal of business and emerging markets : IJBEM
1
International journal of business environment : IJBE
1
International journal of production economics
1
Journal of business economics and management
1
Journal of business strategy
1
Journal of economic behavior & organization : JEBO
1
Journal of economic development
1
Journal of retailing
1
Journal of risk and financial management : JRFM
1
Management science : journal of the Institute for Operations Research and the Management Sciences
1
Management von Kundenbeziehungen : Perspektiven - Analysen - Strategien - Instrumente : Manfred Bruhn zum 60. Geburtstag
1
Markenstrategien im Spannungsfeld Hersteller - Handel : Markendialog Februar 2011
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Store loyalty, bargaining power and the private label production issue
Bergès-Sennou, Fabian
- In:
European review of agricultural economics : ERAE
33
(
2006
)
3
,
pp. 315-335
Persistent link: https://www.econbiz.de/10003371735
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2
Anforderungen an das Handelsmarkenmanagement des Handels
Hallier, Bernd
- In:
Handelsmarken : Zukunftsperspektiven der …
,
(pp. 263-274)
.
2001
Persistent link: https://www.econbiz.de/10001580463
Saved in:
3
Handels- und Exklusivmarken als Gegenstand der Partievermarktung
Schröder, Hendrik
;
Mehling, Kai
- In:
Handelsmarken : Zukunftsperspektiven der …
,
(pp. 395-413)
.
2001
Persistent link: https://www.econbiz.de/10001580468
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