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~isPartOf:"Events und Sport : Stand und Perspektiven der Eventforschung"
~isPartOf:"Game studies"
~isPartOf:"JMM : the international journal on media management"
~isPartOf:"Proceedings / WIWITA 2006, 5. Wismarer Wirtschaftsinformatiktage : 8. - 9. Juni 2006, Hochschule Wismar, ..."
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Computerspiel
6
Video game
6
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5
Germany
5
Consumer behaviour
2
Konsumentenverhalten
2
Market
2
Markt
2
Artificial intelligence
1
Consumer motivation
1
Crowdfunding
1
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Digitale Güter
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Brehm, Melanie
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Breuer, Markus
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Bär, Sören
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Cha, Jiyoung
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Events und Sport : Stand und Perspektiven der Eventforschung
Game studies
JMM : the international journal on media management
Proceedings / WIWITA 2006, 5. Wismarer Wirtschaftsinformatiktage : 8. - 9. Juni 2006, Hochschule Wismar, ...
Journal of business research : JBR
28
Journal of advertising : official publication of the American Academy of Advertising
24
Technological forecasting & social change : an international journal
21
Journal of consumer behaviour : an international research review
16
Computer games as educational and management tools : uses and approaches
14
International journal of advertising : the quarterly review of marketing communications
14
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
13
Young consumers : insight and ideas for responsible marketers
13
The business of gamification : a critical analysis
12
Journal of retailing and consumer services
11
Journal of sport management : the official journal of the North American Society of Sport Management
11
Transforming gaming and computer simulation technologies across industries
11
Psychology & marketing
10
SpringerLink / Bücher
10
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group
9
Journal of marketing communications
9
Research policy : policy, management and economic studies of science, technology and innovation
9
Sport marketing quarterly : preferred journal of the Sport Marketing Association
9
Information systems research : ISR
8
Medienwirtschaft : MW ; Perspektiven der digitalen Transformation
8
Research
8
Spielend die Zukunft gewinnen : Wachstumsmarkt elektronische Spiele
8
Springer eBook Collection
8
International journal of e-business research : an official publication of the Information Resources Management Association
7
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
7
Management science : journal of the Institute for Operations Research and the Management Sciences
7
Neo-simulation and gaming toward active learning
7
Creativity and innovation management
6
Journal of advertising research
6
Journal of management information systems : JMIS
6
The journal of media economics
6
Application of gaming in new media marketing
5
Discussion papers / CEPR
5
ERIM report series research in management
5
Electronic commerce research
5
International journal of electronic commerce : IJEC
5
International journal of innovation management
5
International journal of sports marketing & sponsorship
5
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
5
Journal of marketing
5
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ECONIS (ZBW)
6
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1
Crowdfunding for video games : factors that influence the success of and capital pledged for campaigns
Cha, Jiyoung
- In:
JMM : the international journal on media management
19
(
2017
)
3
,
pp. 240-259
Persistent link: https://www.econbiz.de/10011749428
Saved in:
2
Virtuelle Güter in Computerspielen : Grundlagen, Konsum und Wirkungen von Games
Frieling, Jens
-
2017
Persistent link: https://www.econbiz.de/10011592776
Saved in:
3
How and why to measure personal and historical nostalgic responses through entertainment media
Natterer, Kathrin
- In:
JMM : the international journal on media management
16
(
2014
)
3/4
,
pp. 161-180
Persistent link: https://www.econbiz.de/10010481891
Saved in:
4
Erfolgsfaktoren von Online-Spielen
Bär, Sören
;
Brehm, Melanie
- In:
Events und Sport : Stand und Perspektiven der Eventforschung
,
(pp. 253-277)
.
2013
Persistent link: https://www.econbiz.de/10010204210
Saved in:
5
E-Sport : eine markt- und ordnungsökonomische Analyse
Breuer, Markus
-
2011
Persistent link: https://www.econbiz.de/10009236555
Saved in:
6
Digitale Spiele - Forschung, Technologie, Wirkung & Markt
Jantke, Klaus P.
- In:
Proceedings / WIWITA 2006, 5. Wismarer …
,
(pp. 10-19)
.
2006
Persistent link: https://www.econbiz.de/10003428013
Saved in:
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