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~isPartOf:"Fallstudien zum Internationalen Management : Grundlagen, Praxiserfahrungen, Perspektiven"
~isPartOf:"Fallstudien zum internationalen Management : Grundlagen, Praxiserfahrungen, Perspektiven"
~person:"Foscht, Thomas"
~subject:"Produktgestaltung"
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Produktgestaltung
Brand management
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Markenführung
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New product development
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Produktmanagement
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Foscht, Thomas
Sinha, Indrajit
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Maloles, Cesar
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Schloffer, Judith
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Fallstudien zum Internationalen Management : Grundlagen, Praxiserfahrungen, Perspektiven
Fallstudien zum internationalen Management : Grundlagen, Praxiserfahrungen, Perspektiven
Fallstudien zum Internationalen Management : Grundlagen - Praxiserfahrungen - Perspektiven
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The product and branding strategy of "Muji"
Foscht, Thomas
;
Sinha, Indrajit
;
Maloles, Cesar
; …
- In:
Fallstudien zum Internationalen Management : …
,
(pp. 479-494)
.
2008
Persistent link: https://www.econbiz.de/10003743861
Saved in:
2
The product and branding strategy of "Muji"
Foscht, Thomas
;
Sinha, Indrajit
- In:
Fallstudien zum internationalen Management : …
,
(pp. 451-462)
.
2004
Persistent link: https://www.econbiz.de/10002150006
Saved in:
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