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~isPartOf:"Fashion Marketing in Emerging Economies Volume I : Brand, Consumer and Sustainability Perspectives"
~subject:"Consumer behaviour"
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Consumer behaviour
Fashion
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Bekleidungsindustrie
7
Clothing industry
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Emerging economies
6
Schwellenländer
6
Konsumentenverhalten
5
Fashion marketing
4
Nachhaltige Entwicklung
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Sustainable development
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Textile distribution
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Textilhandel
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Brand management
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Emerging markets
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Markenführung
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Marketing
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Africa
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Developing countries
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Fashion brands
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Mogaji, Emmanuel
3
Bosah, Genevieve
2
Brooksworth, Frederica
2
Amatulli, Cesare
1
Di Matteo, Serena
1
Nguyen Phong Nguyen
1
Sestino, Andrea
1
Tanyatip Kharuhayothin
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Yupin Patarapongsant
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Fashion Marketing in Emerging Economies Volume I : Brand, Consumer and Sustainability Perspectives
Journal of fashion marketing and management
142
Journal of retailing and consumer services
76
Journal of business research : JBR
46
Journal of global fashion marketing : JGfM
35
International journal of consumer studies
27
International journal of retail & distribution management
26
The international review of retail, distribution and consumer research
20
Asia Pacific journal of marketing and logistics
16
Young consumers : insight and ideas for responsible marketers
16
Cogent business & management
14
International journal of retail and distribution management
13
Journal of global scholars of marketing science : bridging Asia and the world ; JGSMS
10
Psychology & marketing
10
The journal of brand management : an international journal
10
The journal of product & brand management
10
International journal of business and globalisation : IJBG
9
Journal of Islamic marketing
9
Journal of consumer research : JCR ; an interdisciplinary bimonthly
7
Cleaner and responsible consumption
6
Fashion Marketing in Emerging Economies Volume II : South American, Asian and African Perspectives
6
International journal of advertising : the review of marketing communications
6
Journal of global marketing
6
Qualitative market research : an international journal
6
Springer eBook Collection
6
Sustainability in fashion : a cradle to upcycle approach
6
The art of digital marketing for fashion and luxury brands : market spaces and marketplaces
6
Business strategy and the environment
5
Digital Transformation for Fashion and Luxury Brands : Theory and Practice
5
Global business review
5
International journal of production research
5
Journal of international consumer marketing
5
Journal of marketing management : MM
5
Journal of promotion management : innovations in planning and applied research
5
SpringerLink / Bücher
5
Australasian marketing journal
4
Electronic commerce research
4
History of retailing and consumption
4
International journal of electronic marketing and retailing : IJEMR
4
International journal of emerging markets
4
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ECONIS (ZBW)
5
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1
Fashion
brands and emerging markets' opportunities : a literature review from a consumer behaviour and marketing perspective
Sestino, Andrea
;
Di Matteo, Serena
;
Amatulli, Cesare
- In:
Fashion Marketing in Emerging Economies Volume I : …
,
(pp. 23-45)
.
2023
Persistent link: https://www.econbiz.de/10013543047
Saved in:
2
Will I follow my ideal self everywhere? : exploring consumers' perceptions towards fast
fashion
influencers on Instagram
Tanyatip Kharuhayothin
;
Yupin Patarapongsant
- In:
Fashion Marketing in Emerging Economies Volume I : …
,
(pp. 77-108)
.
2023
Persistent link: https://www.econbiz.de/10013543212
Saved in:
3
Emerging economies in
fashion
global value chains : brand positioning and managerial implications
Nguyen Phong Nguyen
;
Mogaji, Emmanuel
- In:
Fashion Marketing in Emerging Economies Volume I : …
,
(pp. 109-133)
.
2023
Persistent link: https://www.econbiz.de/10013543213
Saved in:
4
Fashion
marketing in emerging economies : an introduction
Brooksworth, Frederica
;
Mogaji, Emmanuel
;
Bosah, Genevieve
- In:
Fashion Marketing in Emerging Economies Volume I : …
,
(pp. 3-20)
.
2023
Persistent link: https://www.econbiz.de/10013543042
Saved in:
5
Brand, consumer and sustainability perspectives in
fashion
marketing : conclusion and research agenda
Brooksworth, Frederica
;
Mogaji, Emmanuel
;
Bosah, Genevieve
- In:
Fashion Marketing in Emerging Economies Volume I : …
,
(pp. 267-278)
.
2023
Persistent link: https://www.econbiz.de/10013543251
Saved in:
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