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~isPartOf:"Foundations and trends in marketing : FTMKT"
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Foundations and trends in marketing : FTMKT
Journal of consumer psychology : JCP : the official journal of the Society for Consumer Psychology
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Handbook of brand relationships
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Continuing to broaden the marketing concept : making the world a better place
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Brand attachment : constructs, consequences, and causes
Park, Choong Whan
;
MacInnis, Deborah J.
;
Priester, Joseph R.
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2008
Persistent link: https://www.econbiz.de/10004951150
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Brand attachment : constructs, consequences, and causes
Park, C. Whan
;
MacInnis, Deborah J.
;
Priester, Joseph
-
2006
Persistent link: https://www.econbiz.de/10003639028
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