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~isPartOf:"Freiberger Arbeitspapiere"
~isPartOf:"International marketing review"
~language:"eng"
~person:"Miller, Chip E."
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The effect of response scale type on cross-culture construct measures : an empirical example using Hall's concept of context
Reardon, James
;
Miller, Chip E.
- In:
International marketing review
29
(
2012
)
1
,
pp. 24-53
Persistent link: https://www.econbiz.de/10009514741
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