//--> //--> //-->
Toggle navigation
Logout
Change account settings
EN
DE
ES
FR
A-Z
Beta
About EconBiz
News
Thesaurus (STW)
Research Skills
Help
EN
DE
ES
FR
My account
Logout
Change account settings
Login
Publications
Events
Your search terms
Search
Retain my current filters
~isPartOf:"Global business review"
~isPartOf:"Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education"
~subject:"Emotion"
Search options
All Fields
Title
Exact title
Subject
Author
Institution
ISBN/ISSN
Published in...
Publisher
Open Access only
Advanced
Search history
My EconBiz
Favorites
Loans
Reservations
Fines
You are here:
Home
Search: subject_exact:"Markentreue"
Narrow search
Delete all filters
| 3 applied filters
Year of publication
From:
To:
Subject
All
Emotion
Beziehungsmarketing
11
Brand loyalty
11
Markentreue
11
Relationship marketing
11
Brand management
10
Consumer behaviour
10
Konsumentenverhalten
10
Markenführung
10
Brand
8
Brand image
8
Markenartikel
8
Markenimage
8
brand loyalty
8
Customer satisfaction
3
Hotel industry
3
Hotellerie
3
Kundenzufriedenheit
3
Customer integration
2
Internet marketing
2
Kundenintegration
2
Online-Marketing
2
Social Web
2
Social web
2
brand love
2
customer engagement
2
AHP approach
1
AHP-Verfahren
1
Airline
1
Brand experience
1
Classification
1
Cognition
1
Confidence
1
Consumer-brand relationships
1
Fashion
1
Fluggesellschaft
1
Gender
1
Geschlecht
1
Inflation expectations
1
Inflationserwartung
1
more ...
less ...
Online availability
All
Undetermined
3
Type of publication
All
Article
3
Type of publication (narrower categories)
All
Article in journal
3
Aufsatz in Zeitschrift
3
Language
All
English
3
Author
All
Back, Ki-Joon
1
Bapat, Dhananjay
1
Nandy, Subarna
1
Shin, Minjung
1
Sondhi, Neena
1
Thanigan, Jayanthi
1
Published in...
All
Global business review
Journal of hospitality & tourism research : JHTR ; the professional journal of the Council on Hotel, Restaurant, and Institutional Education
The journal of brand management : an international journal
4
International journal of hospitality management
3
Journal of business research : JBR
3
Advances in marketing, customer relationship management, and e-services (AMCRMES) book series
2
Forschungsgruppe Konsum und Verhalten
2
Journal of marketing theory and practice
2
Journal of relationship marketing : innovations and enhancements for customer service, relations, and satisfaction
2
Psychology & marketing
2
The journal of business & industrial marketing
2
The journal of product & brand management
2
Advances in marketing, customer relationship management, and e-eervices (AMCRMES) book series
1
Asia Pacific journal of marketing and logistics
1
Brands and brand management : contemporary research perspectives
1
Cases on branding strategies and product development : successes and pitfalls
1
Cogent business & management
1
Critical explorations
1
Economic research
1
Exploring the rise of fandom in contemporary consumer culture
1
Fontys Venlo - publication of applied sciences
1
Foundations of Management : the journal of Warsaw University of Technology
1
Future Business Journal
1
International journal of business innovation and research : IJBIR
1
International journal of consumer studies
1
International journal of contemporary hospitality management
1
International journal of internet marketing and advertising : IJIMA
1
International journal of technology marketing : IJTMkt
1
Journal of Islamic marketing
1
Journal of fashion marketing and management
1
Journal of hospitality marketing & management
1
Journal of international consumer marketing
1
Journal of marketing
1
Journal of marketing analytics : JMA
1
Journal of marketing communications
1
Journal of travel research : a quarterly publication of the Travel and Tourism Research Association
1
Journal of vacation marketing : an international journal
1
Management decision
1
Management decision : MD
1
Marketing letters : a journal of research in marketing
1
more ...
less ...
Source
All
ECONIS (ZBW)
3
Showing
1
-
3
of
3
Sort
relevance
articles prioritized
date (newest first)
date (oldest first)
1
Brand pride in consumer-brand relationships : towards a conceptual framework
Nandy, Subarna
;
Sondhi, Neena
- In:
Global business review
23
(
2022
)
5
,
pp. 1098-1117
Persistent link: https://www.econbiz.de/10013387269
Saved in:
2
Effect of cognitive engagement on the development of brand love in a hotel context
Shin, Minjung
;
Back, Ki-Joon
- In:
Journal of hospitality & tourism research : JHTR ; the …
44
(
2020
)
2
,
pp. 328-350
Persistent link: https://www.econbiz.de/10012201358
Saved in:
3
Exploring relationship among brand experience dimensions, brand evaluation and brand loyalty
Bapat, Dhananjay
;
Thanigan, Jayanthi
- In:
Global business review
17
(
2016
)
6
,
pp. 1357-1372
Persistent link: https://www.econbiz.de/10011665165
Saved in:
Results per page
10
25
50
100
250
A service of the
zbw
×
Loading...
//-->