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~isPartOf:"Global consumer behavior"
~person:"Desavelle, Hanna-Kaisa"
~subject:"Landwirtschaft"
~subject:"Welt"
~type_genre:"Arbeitspapier"
~type_genre:"Bibliography included"
~type_genre:"Book section"
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Local advertising over the product life cycle : the product-consumer relationship in the international context
Makinen, Saku
;
Desavelle, Hanna-Kaisa
- In:
Global consumer behavior
,
(pp. 29-52)
.
2007
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