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~isPartOf:"Green advertising and the reluctant consumer"
~isPartOf:"Journal of marketing management : MM"
~person:"Cherrier, Hélène"
~person:"Kuo, Chien-chih"
~person:"Szuba, Mathilde"
~subject:"Nachhaltigkeit"
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Journal of marketing management : MM
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Barriers to downward carbon emission : exploring sustainable consumption in the face of the glass floor
Cherrier, Hélène
;
Szuba, Mathilde
; …
- In:
Journal of marketing management : MM
28
(
2012
)
3/4
,
pp. 397-419
Persistent link: https://www.econbiz.de/10009545952
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