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~isPartOf:"Handbook of pricing research in marketing"
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Handbook of pricing research in marketing
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Heuristics in numerical cognition : implications for pricing
Thomas, Manoj
;
Morwitz, Vicki
- In:
Handbook of pricing research in marketing
,
(pp. 132-149)
.
2009
Persistent link: https://www.econbiz.de/10003819675
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