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~isPartOf:"Handbook of research on effective marketing in contemporary globalism"
~isPartOf:"Psychology & marketing"
~subject:"France"
~subject:"Signalling"
~subject:"Youth"
~type_genre:"Aufsatz in Zeitschrift"
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France
Signalling
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Luxury goods
28
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25
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8
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Handbook of research on effective marketing in contemporary globalism
Psychology & marketing
Journal of business research : JBR
4
Journal of retailing and consumer services
4
Young consumers : insight and ideas for responsible marketers
4
The journal of product & brand management
3
Economie appliquée : archives de l'Institut de Sciences Mathématiques et Economiques Appliquées ; an international journal of economic analysis
2
Harvard business review : HBR
2
Harvard-Business-Manager : das Wissen der Besten
2
International journal of retail & distribution management
2
Journal of fashion marketing and management
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Journal of global fashion marketing : JGfM
2
The journal of brand management : an international journal
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Asia-Pacific journal of business administration
1
Business history review
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Ecological economics : the transdisciplinary journal of the International Society for Ecological Economics
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European journal of marketing : EJM
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History of retailing and consumption
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International journal of Indian culture and business management
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International journal of applied behavioral economics : IJABE ; an official publication of the Information Resources Management Association
1
International journal of business and globalisation : IJBG
1
International journal of consumer studies
1
International marketing review
1
Journal of business & economics research
1
Journal of consumer research : JCR ; an interdisciplinary journal
1
Journal of international consumer marketing
1
Journal of strategic marketing
1
Journal of the Academy of Marketing Science
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Marketing : ZFP ; journal of research and management
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Marketing intelligence & planning
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Organizational behavior and human decision processes : a journal of fundamental research and theory in applied psychology
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Pacific economic review
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Qualitative market research : an international journal
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Revue Gestion 2000 : management & prospective
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Rivista di politica economica
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Strategic change
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The journal of services marketing
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ECONIS (ZBW)
5
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1
Cause-related marketing of luxury brands : nudging materialists to act prosocially
Kim, Sukhyun
;
Park, Kiwan
;
Shrum, L. J.
- In:
Psychology & marketing
39
(
2022
)
6
,
pp. 1204-1217
Persistent link: https://www.econbiz.de/10013280077
Saved in:
2
Does renting luxury make me shine? : the mediating role of perceived signals
Gong, Yanping
;
Zhang, Qin
;
Zhang, Jifei
- In:
Psychology & marketing
39
(
2022
)
8
,
pp. 1599-1609
Persistent link: https://www.econbiz.de/10013280173
Saved in:
3
The spillover effect of downward line extensions on U.S. consumers' evaluation of a French luxury parent brand : the role of branding strategies, authenticity, and fit
Boisvert, Jean
;
Ashill, Nicholas J.
- In:
Psychology & marketing
35
(
2018
)
10
,
pp. 740-751
Persistent link: https://www.econbiz.de/10011970120
Saved in:
4
Do they shop to stand out or fit in? : The luxury fashion purchase intentions of young adults
Eastman, Jacqueline Kilsheimer
;
Iyer, Rajesh
;
Shepherd, …
- In:
Psychology & marketing
35
(
2018
)
3
,
pp. 220-236
Persistent link: https://www.econbiz.de/10011970159
Saved in:
5
Consumer-generated representations : Muslim women recreating western luxury fashion brand meaning through consumption
Al-Mutawa, Fajer Saleh
- In:
Psychology & marketing
30
(
2013
)
3
,
pp. 236-246
Persistent link: https://www.econbiz.de/10009728504
Saved in:
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