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~isPartOf:"Handbuch Multi-Channel-Marketing"
~isPartOf:"Journal of retailing"
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Search: subject_exact:"Vertriebsform"
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Distribution channel
97
Vertriebsweg
97
Einzelhandel
42
Retail trade
42
Consumer behaviour
30
Konsumentenverhalten
30
E-commerce
22
Electronic Commerce
22
Online retailing
21
Online-Handel
21
Beziehungsmarketing
19
Relationship marketing
19
Marketing management
16
Marketingmanagement
16
Preismanagement
13
Pricing strategy
13
Game theory
9
Spieltheorie
9
Lieferantenmanagement
8
Multichannel retailing
8
Supplier relationship management
8
Theorie
8
Theory
8
Lieferkette
7
Supply chain
7
Internet marketing
6
Online-Marketing
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Retailing
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Brand management
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Deutschland
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Food retailing
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Germany
5
Lebensmitteleinzelhandel
5
Markenführung
5
Multichannel strategy
5
Multikanalvertrieb
5
Controlling
4
Distribution channels
4
Emerging economies
4
Internet
4
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96
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29
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Breugelmans, Els
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Campo, Katia
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Handbuch Multi-Channel-Marketing
Journal of retailing
Journal of retailing and consumer services
126
European journal of operational research : EJOR
111
International journal of production economics
101
Journal of marketing channels : ... distribution systems, strategy, and management
62
Management science : journal of the Institute for Operations Research and the Management Sciences
61
Journal of business research : JBR
60
Industrial marketing management : the international journal for industrial and high-tech firms
58
Marketing science : the marketing journal of the Institute for Operations Research and the Management Sciences
57
International journal of production research
49
Transportation research / E : an international journal
48
Omega : the international journal of management science
37
The international review of retail, distribution and consumer research
36
International journal of retail & distribution management
29
SpringerLink / Bücher
28
Journal of marketing research : JMR
27
Journal of the Academy of Marketing Science
27
Journal of marketing
25
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy
24
Production and operations management : an international journal of the Production and Operations Management Society
22
Production and operations management : the flagship research journal of the Production and Operations Management Society
22
Marketing letters : a journal of research in marketing
21
Manufacturing & service operations management : M & SOM
19
The journal of business & industrial marketing
19
Managerial and decision economics : MDE ; the international journal of research and progress in management economics
18
Europäische Hochschulschriften / 5
17
Gabler Edition Wissenschaft
17
Journal of interactive marketing : a quarterly publication from the Direct Marketing Educational Foundation
17
International journal of logistics : research and applications
16
Journal of the Operational Research Society
16
American journal of agricultural economics
15
International journal of retail and distribution management
15
Information systems research : ISR
14
International journal of logistics systems and management
14
Journal of revenue and pricing management
14
Asia Pacific journal of marketing and logistics
13
Decision sciences : DS
13
ERIM report series research in management
12
Electronic commerce research
12
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ECONIS (ZBW)
97
Showing
1
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97
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1
Where you live matters : the impact of offline retail density on mobile shopping app usage
Cui, Xuebin
;
Zhu, Ting
;
Chen, Yubo
- In:
Journal of retailing
100
(
2024
)
1
,
pp. 41-55
Persistent link: https://www.econbiz.de/10014527073
Saved in:
2
Multichannel customer purchase behavior and long tail effects in the fashion goods market
Ratchford, Brian Thomas
;
Soysal, Gonca
;
Zentner, Alejandro
- In:
Journal of retailing
99
(
2023
)
1
,
pp. 46-65
Persistent link: https://www.econbiz.de/10014283357
Saved in:
3
Evaluating strategies for promoting retail mobile channel using a hidden Markov model
Chen, Jialie
;
Rao, Vithala R.
- In:
Journal of retailing
99
(
2023
)
1
,
pp. 66-84
Persistent link: https://www.econbiz.de/10014283362
Saved in:
4
Effects of online and offline advertising and their synergy on direct telephone sales
Lu, Qiang
;
Singh, Sonika
;
DeRoos, Nicolas
- In:
Journal of retailing
99
(
2023
)
3
,
pp. 337-352
Persistent link: https://www.econbiz.de/10014461656
Saved in:
5
Internationalization and digitalization : their differing role on grocer and non-grocer retailer performance
Batsakis, Georgios
;
Theoharakis, Vasilis
;
Li, Chengguang
; …
- In:
Journal of retailing
99
(
2023
)
3
,
pp. 400-419
Persistent link: https://www.econbiz.de/10014461660
Saved in:
6
The omnichannel continuum : integrating online and offline channels along the customer journey
Neslin, Scott A.
- In:
Journal of retailing
98
(
2022
)
1
,
pp. 111-132
Persistent link: https://www.econbiz.de/10013207544
Saved in:
7
Cross-channel effects of omnichannel retail marketing strategies : a review of extant data-driven research
Timoumi, Ahmed
;
Gangwar, Manish
;
Mantrala, Murali K.
- In:
Journal of retailing
98
(
2022
)
1
,
pp. 133-151
Persistent link: https://www.econbiz.de/10013207545
Saved in:
8
Information search and product returns across mobile and traditional online channels
Zhang, Yufei
;
Voorhees, Clay M.
;
Chen, Lin
;
Chiang, Jeongwen
- In:
Journal of retailing
98
(
2022
)
2
,
pp. 260-276
Persistent link: https://www.econbiz.de/10013364282
Saved in:
9
The impact of mobile app adoption on physical and online channels
Lim, Boram
;
Xie, Ying
;
Haruvy, Ernan
- In:
Journal of retailing
98
(
2022
)
3
,
pp. 453-470
Persistent link: https://www.econbiz.de/10013426737
Saved in:
10
Distribution effectiveness through full- and self-service channels under economic fluctuations in an emerging market
Guissoni, Leandro Angotti
;
Rodrigues, Jonny Mateus
; …
- In:
Journal of retailing
97
(
2021
)
4
,
pp. 545-560
Persistent link: https://www.econbiz.de/10013270696
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